News You Can Use - August, 2000

What sells online? Apparently ANYTHING. My first e-video went
online last month and within days---days!---350 people ordered it!
Why? And how do you promote yourself if your job is to pound nails
into your head? (Literally!) Read on and see! But first...

You are receiving this because you either asked to be on The Copy Writing
Profit Center's exclusive announcements list at http://www.mrfire.com, or
you are a personal friend of mine. If you don't want to receive these
monthly messages, just send a polite note to me at remove@mrfire.com, and
I'll take your name off my list. BTW, your e-mail address will never be
sold or given to anyone by me. Finally, feel free to forward the
following to your friends. Thanks! -- Joe

* Last month I accidentally sent you the URL to my new e-course
before it was ready. Oops! In case you went earlier and saw the
"Under Construction" sign, please check it out now and take
my "World's Shortest Advertising IQ Test." You'll love it!
http://www.createadvertisingthatsells.com

* The oddly wonderful thing about my first video going online
(at the above URL) is that people don't actually get the video.
What they do is pay almost $30 to VIEW it. And what they
view is not as perfect as watching TV. So why are people
buying it at all? Because people want INFORMATION. Give
them concrete tools to accomplish something they want to do,
and they'll pay you well for it. VERY well.

And my e-book at www.hypnoticwriting.com continues
to amaze me with the orders that pour in for it. And it isn't
a "book." It's a text file! Again, people buy information, not
necessarily the form it comes in.

Well, what are you waiting for? What are YOU going to
offer the world and let them pay you for? This is the Internet
age, my friend. ANYTHING goes!

Think of what you do that you take for granted. I bet others
wish they could do it. Write a report, record audiotapes,
film a video---all explaining how to do what you do---and offer
it online as an e-product.

I was a skeptic, too, until I saw six months of HUGE checks
for my "Hypnotic Writing" e-book. And now I'm seeing orders
for an e-video people can't even own! Is this amazing or what?
What are YOU going to do with this opportunity? Well?

* I just completed teaching my first e-class on "E-Book Gold!
How to Create and Sell Your Own E-Information Online."
Students paid $900 each for the class. If you want to buy
the lessons---without my personal coaching or my reviewing
any of the assignments---just send me $250. You can FAX your
credit card details to 281-999-1313 or email ebook@mrfire.com.
I'll then email the four lessons to you. With them you can
create your own e-book (or any e-product) and sell it online.

* I wrote an article on "Ego-less Selling" that reveals how to write
web pages and online sales copy that get results. You can see it
at http://www.clickzforum.com/. Scroll down to "Copy Cats",
click on that category, and then look for my post. You'll find many
other juicy articles on online marketing at the same site. Go see!

* I love getting email like this---

"Dear Joe,

I got your latest tape set "The World's First Small Business Marketing
Tool-Kit!" and I was blown away by all of the great ideas that you and
Winston March tossed around. In fact, I had to stop the tapes in the first
7-10 minutes because I realized a critical mistake I had been making with
my business cards. I immediately threw away my old cards and, using your
ideas, designed a much better and more effective card. If this were the
only thing I'd gotten out of this tape set it would have been worth it, but
you've delivered so much more. I recommend your products to anyone except
my competition.

Yours, C.J. Johnson, Master Hypnotist & Illusionist
http://www.cjjohnson.com (Magic and More)
http://www.SleepWithCJ.com (Hypnosis)"

* If you want to get your hands on those tapes, just FAX your credit card
details, with a street address, to me at 281-999-1313. The tape-set
is only $69.95---postpaid within the USA! (Add $10 for overseas.)

* Want to have a tapeset of your own to sell? Michael Winicki
is looking to create audio products on a wide variety of subjects.
Contact him at Mwinicki@yahoo.com or 570-662-3064.

* Got a question? Here's a great new way for you to ask questions
in any field, and some expert in that field will give an answer---for free.
Long live the Net! Go to www.AskAnExpert.com/askanexpert

* Get FREE book writing/publishing/promoting tips and tricks,
twice a month, from Dan Poynter. He packs his Publishing Poynters
E-zine with sections on industry news, tips, freebies, resources,
thoughts and book humor.To see his web site, with over 500 pages
of helpful book information, and to subscribe to Publishing Poynters,
visit http://ParaPub.com

* The largest source for bargain books---5 million books at
50-90% off!---is at www.BookCloseOuts.com. I found an out-of-print
book there I've always loved and bought the entire inventory of it.
I'll then give the book out as a gift or premium to clients and customers.
(Order anything from me this month and I'll give you a copy of it---free!)
Go to the site and see what cool books might be there for you!

* Finally, you may not want to pound nails into your head or put pins into
your eyes, but if you are like the following performer and make your living
doing just that, knowing how to market yourself could be a profitable
blessing. Here's what the man in question said about my best-selling
Nightingale-Conant tapeset--

"Joe Vitale's 'The Power of Outrageous Marketing' is the ultimate
toolkit for ANY type of self-employed person. Every lesson is direct,
well planned, and more valuable than gold. No magician, juggler, clown,
or hypnotist should be without it. Thanks to just ONE of the lessons, I've
discovered several new, untouched markets for my show, and have
fundamentally changed the way I think about marketing. I'm now on track
to DOUBLE my income over last year. Thank you, Joe!"
- Brian Brushwood, Nationally Touring Bizarre Magician,
who got on Roseanne and Talk Soup after using a publicity technique
described in my tapeset. Check out his website, complete with video
clips of him driving nails into his eyes, at www.shwood.com.

"Have a happy day!" -- Smurf saying

Joe "Mr. Fire!" Vitale

PS - Want to know how to become rich and famous in 90 days or less?
Get my bestselling audioprogram "The Power of Outrageous Marketing!"
from www.nightingale.com or call toll-free in the USA 1-800-525-9000