Guaranteed Outcome Marketing - Made Affordable!

Dear Friend,

I'm in a dilemma.

I'm offering a new service, and a lot more people want it than I can possibly serve at this time. Many of them have told me they want it right away. But I think I've come up with a fair solution, and I'd like to know what you think.

Here's the background:

Remember the letter I emailed to you a few weeks ago---announcing my Guaranteed Outcome Marketing?

Within 24 hours, nine people were emailing and calling me, scrambling to be the first to grab this new service at such a bargain-basement price. Even more people contacted me after that. I picked only two clients to take on---one for three projects needed to be done this month, and the other for a longer project.

I raised $50,000 within 3 days.

Obviously, that's good.

But there were two problems with what happened:

1) I ended up booking more than twice the work I expected.

2) Several people told me they were *very* interested in this program, but they couldn't afford the $9,500 fee - which was *already* heavily discounted. In short, I had to turn a lot of people away.

Because of the heavy demand, I've now raised the fee to $25,000 for all future Guaranteed Outcome Marketing clients.

But I don't want to leave others who are interested in using this powerful, 21st Century marketing technology out in the cold.

So here's the solution I've come up with: Instead of charging $25,000, I'll share the technology of Guaranteed Outcome Marketing with you, and help you put it to work in your business. Much more affordably for you, if you agree to do some of the work yourself.

I've decided to offer a one-time, private and exclusive online class in Guaranteed Outcome Marketing for a very reasonable price, which is a small FRACTION of the cost of having me do all the work (right at a dime on the dollar, in fact).

The class will be very interactive. I'll be coaching you every step of the way, critiquing your copy, encouraging you along, fine-tuning your strategy, and helping you "get" the unique concept which, as far as I can tell, no one else understands yet - or at least no one else is using effectively in marketing.

Here's the GOM (Guaranteed Outcome Marketing) concept in a nutshell:

First, you leverage the enormous power (like a hydro-electric dam) of free publicity to drive hoards of qualified customers to your Web site - and second, you use subtle, even subliminal techniques to turn your Web site into a 24/7 selling machine.

I know this may be hard for you to believe. I imagine that's because you've never seen this happen before. In fact, what you've probably seen is just the opposite.

Here's what I mean: Most publicity campaigns go nowhere. A lot of dot-coms have failed. The majority of sales letters under-perform. All because they stand alone. That is, no one coordinates the publicity with the Web site. Nor does anyone tie the Web site to the sales letter.

When all the marketing elements stand alone, people don't get maximum sales and marketing power out of their efforts-- and they don't get maximum bottom-line results.

It's a crime against marketing, but, this is exactly the way big companies often blow hundreds of thousands and even millions of dollars on wasteful marketing. Why?

Because, as strange as it seems, they can afford to. You see, they already have market domination, established distribution, and customer habits on their side. So they can blunder forward, still making adequate profits and staying in business.

You and I can't do that!

As entrepreneurs, we have to make not only every marketing dollar count, but also every marketing *action* count. That's what I bear in mind whenever I do a marketing campaign, and that was the kind of leverage I built into Guaranteed Outcome Marketing.

If you're wondering whether you should take this class, ask yourself this question:

What difference would it make to have a powerful marketing campaign that *hypnotizes* customers into accepting you, so they eagerly buy your products and services? The same way they already do with big companies?

I say "hypnotize" because that's what the media does to most people. It hypnotizes them. Think about it. People pretty much do what TV and the newspapers tell them to do. So once you can get the media to eagerly recommend people to go to your Web site, you've won half the battle.

But it gets even better.

Once you have prospects on your Web site, what do you do with them? Most people don't know what to do to turn visitors into customers. Imagine you could make your Web site a *subliminal seller* by offering prospects information that leads them to buy from you.

This works because everyone wants free information, if it will lead them to solving a problem or fulfilling a desire. I'll show you how to set up your Web site to become a traffic magnet and a selling machine!

Here's another place where a lot of people miss the mark. It's very easy to fail at this point in the process.

That's because, what you SAY in the information you give your prospects to download from your site has to be more than merely useful, valuable, interesting and enticing. It has to be hypnotic!

The ability to write persuasively is rare, and the payoff is huge. You can increase your monthly revenues by thousands or even tens of thousands of dollars once you learn this skill.

Of course if you don't have it yet, you're losing valuable sales every time people read what you've written.

Now, suppose you put all of these things into a plan - first, publicity that drives prospects to your Web site. Second, Web copy that persuades prospects to download your free information. And third, hypnotic writing throughout your free information that leads to massive sales.

Those are the 3 legs of GOM.

Put them together, and then you have the closest thing to a legal, automatic money machine that's ever been invented.

Will this work for your business?

If you think it might but you're not sure, just send me a note and I'll be glad to give you my honest professional opinion. I don't want you in this class if it can't help you. But if it's a good opportunity for you, I certainly want you to take full advantage of it.

All I can tell you now is that Guaranteed Outcome Marketing has produced amazing results for other businesses.

* One client became a millionaire in a matter of months. * Another client increased response by 30 times. * Most recently, one of my clients was owner of an Inc. 500 company. * Another client got a call from Bottom Line Business within hours of faxing out a press release.

I can tell you "this stuff works" when you put your intention, energy, and action behind it. In fact, at that point, miracles are possible.

Here are the five class sessions:

1. GOM Mindset 2. E-DR Publicity 3. Web site twist 4. Hypnotic sales copy 5. The GOM Blitz

You'll finish this class knowing how to think like a direct marketing publicist through Hidden Selling. And you'll finish the class with a plan that works, to skyrocket your business to new levels of regular high income and massive profits.

A couple final notes:

* This class is guaranteed. If after the first session you realize you're not up to doing the work, or for any other reason it's not for you, I'll refund your money on the spot. No hassles and no hard feelings. Fair enough?

* Also, you will be required to submit an application to this class, and sign a non-disclosure form if you are accepted into it. This is a proprietary technology I am sharing with you and I must insist that you keep it private. Agreed?

* Everything in the class will be handled by email, for your convenience as well as mine. But if need be, we'll set times to talk live by phone. This way you are guaranteed to get my complete attention.

Class will begin July 11, 2001 ---Giving me enough time to move into my new country estate in Wimberley, Texas, and get my office up and running. I'm accepting applications now for this 5-week e-class, so I can lock in the seats, fine-tune the material, and prepare the lessons.

Like I said, the tuition for this class is a small fraction of the $25,000 others have paid - and will have to pay in the future - to hire me to do Guaranteed Outcome Marketing. I'm not sure if I'll ever offer it again.

Your cost is only $2,500, and that includes coaching, consulting and editing what you've written, to make sure you have a Guaranteed Outcome Marketing program and plan that will work for you. (I accept credit cards, to make paying for the class easier for you, and the tuition is probably tax deductible as a business expense.) All in all, this is a very fair price for such money-making, practical information and personal tutoring.

Now remember---

I'm limiting this class to 10 spaces and will take people on a first-come, first-serve basis. (Assuming they fit my criteria, fill out an application, and sign the non-disclosure agreement.) You'll learn a skill that will set you financially free as you use it to bring in more business than you ever believed possible. But make sure you act now to secure your place. Email me back for an application today. Write email@mrfire.com

I expect the response to this to be huge, so let me hear from you today!

Joe Vitale

PS -- I'm only offering this class to the people on my email list at this time. That's you. You are the first to get an invitation to attend this breakthrough in online education. The thing is, I can *only* accept 10 people in this class! If you're interested, contact me RIGHT NOW!

PPS -- If you want a Q&A overview of Guaranteed Outcome Marketing, or if you want to see the original letter offering the service, visit my newly redesigned website at http://www.mrfire.com/profitcenter.html