N E W S Y O U C A N U S E : December '02

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Vol. 4. Issue 12. December, 2002 (return to last menu) Subscribe to News You Can Use for Hypnotic News, Views, Tips, Secrets and More brought to you for free every month from Dr. Joe "Mr. Fire" Vitale, all designed to help you achieve your dreams through marketing, mind power, spirituality and more. "Aude aliquid dignum" (16th century Latin for "Dare something worthy")

In This Issue…

   - What is the radical new driving force in human behavior?
   - What is the most hypnotic book I've seen in 12 years?
   - How can a VSP easily help increase your sales?
   - What are the 3 greatest prosperity books of all time?
   - What do Jews know about making money that you don't?

You'll find out in this month's thrilling holiday issue of "News You Can Use!"

Holiday offer: Send me any sales letter, ad, or news release and I will personally review it, critique it, and offer ways to improve it.

While I will not rewrite your piece, I may see a new headline, a new angle, a new way of expressing your offer, or I may discover places that can be improved or lines that can be deleted.

Who knows? And who knows how much your business can improve once you have my feedback in hand?

While I normally charge $695 and up for this service, I will give you the very same service---until Dec. 31, 2002 anyway---for the rock bottom price of only $395.

All you have to do is e-mail me your ad, sales letter, or news release, along with your credit card details. You can also pay via PayPal. My email is jgvitale@ix.netcom.com

Note: This special discount is only for the people on my personal e-mail list (that's you), and only good till 12/31/02. Consider the $300 savings as a holiday gift to you.

Now let's get to this month's "News You Can Use!" - Joe

* New Trend: According to Melinda David, author of the radical yet inspiring new book, "The New Culture of Desire," times have changed since about 1993. There is now a new unconscious force driving human behavior in America.

Today we live in what she calls an "imaginational world." If you want to market and sell in this new era of total inner experience, you better learn how to appeal to feelings and mind states --- the mental or imaginational world.

What people want now is the big O --- not THAT O --- but the O of optimal experience, optimal living, the optimal ahhhhhhhh of the mind. Yes, people want their products and services to bring on these states. And yes, virtually any business can do it.

My favorite chapter in her challenging book is called "The Marketer as Meta-Physician." After reading it, I no longer felt strange for being a Certified Chi Kung Healer, a Certified Hypnotherapist, or the author of the #1 best- seller, "Spiritual Marketing."

Heck, I've just been a Marketing Healer unconsciously doing my part to help the masses in their quest for the bottomline of life: Bliss.

Get Davis' book at http://www.amazon.com and start thinking of how you can present your product or service in ways that appeal to the big O that people are seeking.

In short, give O and get rich.

LESSON: Nerissa told me she hates selling. While she wants business from http://www.FreeVideoCoding.com she doesn't like being the salesperson for it.

I thought about her complaint. I then remembered my own answer recently on a talk show, when asked what will be the next trends online. I said I didn't know, but that I felt everything done off-line would be tried on-line. Based on that insight, I offered Nerissa a suggestion:

"What about a Virtual Sales Person?"

"A what?"

"A VSP," I replied. "There are Virtual Assistants online. They run your errands, make calls, fetch research, and so on. Well, how about a virtual sales person? They would make the sales, you would pay them a commission, and you would do the work. Win-win-wins for all."

She liked the idea but didn't know where to start.

I went to a couple Virtual Assistants and asked them if they knew of Virtual Sales People. They didn't, but loved the idea.

The next step was to find a VSP or find someone who wanted to be one. With six billion people on the planet, I figured at least one person would love to be a VSP.

Within two days we found our first VSP -- in Ireland.

Let this be a lesson to all of us: You don't have to do everything in business---and you shouldn't. Delegating is a key to success. Find people willing and able to do what you don't want to do, and pay them well. The result will be win-wins for all.

INSPIRING: If you've been thinking of self-publishing your own book, see this new link packed with a staggering list of success stories to fuel your fire to go for it. This is truly astonishing. See http://www.bookmarket.com/selfpublish.html

* Heads up: The December issue of "Networking Times" magazine contains a nice interview with me on the power of intention. Get it at major bookstores. See http://www.networkingtimes.com/bookstores.php

NEW: "Confessions of Shameless Internet Promoters" by Debbie Allen. This fun new book uncovers the confessed secrets to online success by 40 Internet marketing gurus (yes, including me). See http://www.ConfessionsofShameless.com

RESOURCE: One of the people I call when I need clarity about life as well as business issues is John Harricharan. John's insight, softness, counseling, and wisdom have helped me through some rough times. A friend of his once ran a full-page ad in a national magazine about John's gifts as an intuitive and spiritual advisor. John was so flooded with calls that he quit doing them for a while. Now he's back in the saddle and available to help you, too. See http://www.insight2000.com/consultations.html Note: Be sure to subscribe to his free newsletter, too.

NEW: "I'm Rich Beyond My Wildest Dreams, I Am, I Am, I Am" is now available as an e-book. This life-changing, heart-felt, truly wonderful book helped me manifest the home of my dreams. See: http://hop.clickbank.net/hop.cgi?outrageous/tpauley

TIP: If you're still struggling with prosperity, you might want to get "You Were Born Rich", the audio-video system by Bob Proctor. This may be the most complete home learning system on prosperity that I've ever seen. Invest in a set for yourself (and a friend) and consider it a gift to yourself.

See http://www.3percentclub.com/affshop.asp?bpap&1325&481

TIP: Surveys are fun and a great way to get free publicity. Here's one you can participate in right now: http://www.surveymonkey.com/s.asp?u=13196148524

NEW: Twelve years ago I read "Unlimited Selling Power: How to Master Hypnotic Selling Skills" by Donald Moine and Ken Lloyd. Some of the ideas in it inspired me to write my book, "Hypnotic Writing," which became my first e-book best-seller. Now, a dozen years later, the authors have done it again.

"Ultimate Selling Power: How to Create and Enjoy a Multimillion Dollar Sales Career" hit the stores last month. While I'm not as excited about this new book, I have to admit there's enough in it to satisfy the most cynical among us.

From the right words to use to create sales, to how to get the media to sell for you, to one way to sell hundreds of people at a time, "Ultimate Selling Power" may be the best book I've read on selling in a long, long time.

I bought my copy at http://www.amazon.com though I'm sure you can find this gem in any good book store. You might also visit the publisher's website at http://www.careerpress.com

LESSON: Mail your customers a foot.

Yes, a foot.

That's what a company who wanted Nerissa's business did. She received a big package in the mail. She opened it and found a foot. Not a human foot, but a small doll-like foot.

The letter accompanying the foot said, "Will you let us get our foot in your door?"

Outrageousness works.

Here's another example: National Discount Brokers did something most people thought was stupid.

They promoted their company voice mail system where one of the options on it was nothing but the quacking of a duck.

That's right, a duck.

I still remember when a friend of mine, a CPA, emailed me about the strange email he had gotten: "Call this number and hit the 4 key." I did and what I heard was a duck.

Pretty dumb, right? Especially for a major business like National Discount Brokers. The thing is, their sales went up 75 percent. (75 percent!) Turns out that people loved the oddball stunt. They forwarded the email about the quacking --like my CPA friend did to me---to others around the world.

In short, be a little zany and you may increase sales. Try it.

GIFT IDEA: Since thoughts create things, visit this site and take control of what goes on in your head---and what you wear. Note the super human caricature of me there, and the cool new T-shirt on the power of intention. Also, be sure to sign-up for ThoughtZine, their weekly ezine. It's free, of course. See http://www.thoughtwear.com

* Quiz: What are the 3 greatest prosperity books of all time?

"Seed Money In Action" has stood the test of time. This forty year old little booklet has gone through 53 editions, sold 1,000,000 copies, and caused 40,000 people to write the authors praising it.

The basic message is that as you give, you will receive ten-fold in return. This ancient secret helped create millionaires throughout time, and still works today. There's a catch, of course. You have to give with a mind-set of non-judgmental expectation. When you do, you're in the flow. Most people who are broke are practicing the scarcity principle, not the seed money principle.

Then there's "The Millionaire's Mind" by two authors in a country I never heard of before last year. Two Slovenian authors wrote a book that sold out within 15 days in their country. When they came to me, I was skeptical. When I read the book, I was amazed. Here's a complete course on how to think like a wealthy person. Long, detailed, practical, and eye-opening, it continues to blow me away.

Finally there's the book I co-authored with Stuart Lichtman, called "How to Get Lots of Money For Anything Fast." Stuart is a genius. I have never met anyone like him. He has spent at least four decades studying the unconscious mind. The result is that he can pin-point where our unconscious trips us up---and show us how to correct it.

This is incredible. Where before you would set a goal and wonder why you stopped going for it, now you can discover why you stopped yourself---and remove the block. This book really describes how to "get clear", which is a key step in my popular "Spiritual Marketing" book.

If you're looking to create prosperity, I suggest you get all of the above titles. They are all e-books so you can have them instantly. They're better reading than the daily newspaper and will lead to far more profit. Read them and get rich this coming new year---if not sooner!

Resources:

"The Millionaire Mind" is here: http://hop.clickbank.net/hop.cgi?outrageous/vitale

"The Classic Seed Money In Action" is here: http://www.mrfire.com/seedmoney.html

"How to Get Lots of Money For Anything Fast" is here: http://hop.clickbank.net/hop.cgi?outrageous/fastmoney

TIP: Do you hate marketing? Hate selling? Wish there was a better way to get clients and customers? No sweat. Just grab a copy of Rick Crandall's book, "Marketing Your Services for People Who Hate to Sell." I just found the book and *love* it. Packed with ideas and simple methods anyone can use to improve their business. Read the first chapter free here: http://www.rickcrandall.com/books/marketservices.html

* Gift from beyond the grave: You can read P.T. Barnum's famous 1880 speech "THE ART OF MONEY GETTING, or, Golden Rules for Making Money" online, for free, right here: http://www.fourmilab.ch/etexts/www/barnum/moneygetting/moneygetting.html

TIP: Several newsletters are arriving in HTML format--- which the vast majority of people HATE. I'm one of them. I often receive e-mail on my Nokia 9290 mobile phone, which doesn't make HTML look good, let alone download easily. And several people I know ran tests, and their subscribers hands-down said do *not* send them HTML documents. So, be warned. The net isn't quite ready for HTML-only newsletters and e-mail. Plain text is still preferred.

TIP: What is the greatest money-making secret in history? What is Inspired Action? Go to the articles section of my website and you'll find several new articles that answer those very questions. As usual, they are all free. Go see! Note: My article, "The Greatest Money-Making Secret In History," is being forwarded around the Internet and getting tons of applause. Read it at http://www.mrfire.com/copywritingarticles.html

* Finally, what do Jews know about making money that maybe you don't?

Mark Twain once wrote, "Eighty-five percent of the great and lucrative businesses of Germany are in the hands of the Jewish race. The Jew is a money-getter."

Why is that so?

"Thou Shall Prosper: Ten Commandments for Making Money" by Rabbi Daniel Lapin contains the answers.

Daniel Lapin is a businessman as well as a Rabbi. His mission has been to explain why Jews from thousands of years ago and even today have always been successful in business.

As Lapin explains, there are ten ideas, or commandments, that help Jews succeed. The "commandments" are not religious at all. And the really good news is that you and I and anyone else can live these truths, as well. Jews don't have a monopoly on how to create wealth---at least not now.

One of the things I love best about this book is that it cleans our brains of damaging concepts about money and business. Money is *not* bad. Business is *not* evil. You can imagine how hard it must be to make money when you think it's bad!

Anyone interested in a soul-freeing, mind-cleansing, profit- producing experience should read "Thou Shall Prosper."

It's in bookstores or from www.amazon.com

"As a nation Americans are too superficial -- they are striving to get rich quickly, and do not generally do their business as substantially and thoroughly as they should; but whoever excels all others in his own line, if his habits are good and his integrity undoubted, cannot fail to secure abundant patronage, and the wealth that naturally follows. Let your motto then always be "Excelsior," for by living up to it there is no such word as fail."

P.T. Barnum (1810-1890), "The Art of Money Getting"

"Bene agendo nunquam defessus."
(Never weary of doing good.)

You may forward this newsletter, in its entirety, to your friends and associates. Be sure to encourage them to subscribe at www.mrfire.com. New subscribers will get to hear a 40-minute interview with me AND receive numerous bonuses --- for free.



Dr. Joe Vitale is the world's first Hypnotic Marketer. He is President of Hypnotic Marketing, Inc., and author of way too many books to list here, including the #1 best-selling book "The Attractor Factor," the best-selling e-book "Hypnotic Writing," and the best-selling Nightingale-Conant audioprogram, "The Power of Outrageous Marketing." He's being called The Buddha of the Internet and, after his huge weight loss, the Charles Atlas of the Internet. You can still have Joe's proven marketing e-course---"Recession-Proof Marketing"---delivered to your e-mail box every day for a week---for FREE---by sending a blank e-mail to class@aweber.com

Joe's websites include:

www.HypnoticVideos.com COMING SOON!
www.HealingEyeGlasses.com COMING SOON!
www.AmazonBestsellerFormula.com COMING SOON!
www.LifesMissingManual.com COMING SOON!
www.SpiritualWeightlifting.com COMING SOON!
www.NoEffortHealing.com COMING SOON!

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