Because I wrote a popular business book on P.T. Barnum, called There’s A Customer Born Every Minute, numerous people have been telling me about the new movie titled The Greatest Showman.
The movie is a musical loosely based on the life of “The Greatest Showman” – P.T. Barnum.
I say “loosely” because the movie isn’t concerned about the facts; it focuses on the spirit of Barnum.
After all, the real “The Greatest Showman” didn’t dance, or sing, or run, or look or sound like the actor playing him, Hugh Jackman.
But Barnum would have loved the movie.
And I loved it, too.
“The Greatest Showman” is a big scale, old school Hollywood production, with a large cast, huge sets, big music numbers and fast dance routines, and more.
It is hugely entertaining.
It is fun for the whole family.
I found “The Greatest Showman” inspiring, uplifting, nurturing and contagiously happy.
Actor Hugh Jackman does a wonderful job of making Barnum understood and liked within the context of the times “The Greatest Showman” lived.
Barnum did in fact promote the unusual, and he was indeed a man behind “humbugs” and “hoodwinks.”
He lived in the 1800s, and his promotions were new, unusual, entertaining, educational, and highly curious.
He never said “There’s a sucker born every minute.”
People loved his shows.
He was the Disney of the 1800s.
But he didn’t have a fling with Jenny Lind, and he didn’t open a circus tent right after his museum burned down, and he didn’t retire to watch his children grow.
In reality the real “The Greatest Showman” wrote his autobiography, went into politics, lectured on the speaking circuit, made partners (like General Tom Thumb) rich and famous, and promoted even bigger events and shows, including the circus, right up to his death in 1891.
Still I loved this movie.
As long as you turn off any fact checking in your mind, you can sit back and enjoy one of the most entertaining movies of 2017 and early 2018.
And if you do care about the facts behind “The Greatest Showman,” then go get my book: There’s A Customer Born Every Minute.
PS – The Greatest Showman – the real one, not the Hugh Jackman movie version – used 10 “Rings of Power” to make himself and his businesses so famous that we still make movies about him 100 years after his death. Get the real story in There’s A Customer Born Every Minute.
“If you’re going to excel in business, learning about a showman like Barnum and applying some of the lessons he taught can give you valuable insights. Joe Vitale has captured ten of these lessons (he calls them ‘rings of power’) and shows how you can apply them in a way that will open your eyes and stretch your imagination. There’s a lot of money-making and fun wisdom here.”
— Joseph Sugarman, Chairman, BluBlocker Corporation
Back in 2001 I released my magnum opus when it comes to marketing.
Titled Hypnotic Marketing, it was an e-book revealing my three-step formula for attracting more business.
It was packed with juicy stories and funny case histories, from flying midgets to burning bras, to stupid websites to outrageous ideas that worked, and more.
I just updated and released the book as a printed paperback, now more than 400 pages long, and containing zippy and zany articles as bonuses, and revealing a fourth step to the famous marketing formula.
There’s everything in this mega-book, including —
Chapter 2: How to Hypnotize the Masses with “PO” Ideas
Chapter 3: Flying Midgets and the PR Folk Hero
Chapter 4: Eight Proven Rules for Getting Publicity
Chapter 5: Pitching a Heavyweight Boxing Champion and His Sausage
Chapter 6: Show Your Bra!
Chapter 7: 21 Ways to Identify Story Ideas About You or Your Business
Chapter 8: Running Water
Chapter 9: Selling Bloody Games
Chapter 10: One of the Easiest Ways in the World to Get Publicity
Chapter 11: How to Install a “Success Wish” in Your Mind
Chapter 12: The Top Three Ways Guaranteed to ALWAYS Hypnotize the Media
Chapter 13: 10 Tips on Becoming Newsworthy from a Media Tigress
Chapter 14: The Seven Laws of Baseball’s Greatest Publicist
Chapter 15: The Psychology of Hypnotic Publicity
Chapter 16: Edgy Top Secret Ways to Absolutely Nail Media Attention
Chapter 17: How to Get Rich With P.T. Barnum’s Secret
Chapter 18: The Amazing Breakthrough Formula Called “E-DR Publicity”
Chapter 19: A New Way to Get 30 times More Replies from the Media!
Chapter 20: 14 Instant Ways to Send Out Your News
Chapter 21: Two Words that Can Get You on Virtually Any Radio or TV show
And it doesn’t stop there —
Chapter 22: Your Keys to Hypnotic Websites
Chapter 23: A Master Copywriter Reveals His Inner Secrets
Chapter 24: A Forbidden Persuasion Master Reveals His Secrets
Chapter 25: A Practical Mystic Reveals His Website Secrets
Chapter 26: Declan Dunn Shocks Me with His Website Secrets
Chapter 27: What Are the Hardest-Hitting Direct-Selling Websites Online?
Chapter 28: Some Sexy Advice from the World’s Greatest Hypnotist
Chapter 29: How to Transform a So-So Website into a Truly Hypnotic Website
Chapter 30: How An “Inspirational Folk Musician” Can Create a Hypnotic Website
Chapter 31: What You Can Learn from This Really Stupid Website
And wait! There’s more –
Chapter 32: The Secret Nobody Wants You to Know About Making Money Online
Chapter 33: How a Famous Street Magician Can Help You Create Hypnotic E-mails
Chapter 34: How to Create E-mails that Secretly Seduce Your Readers
Chapter 35: The Five Best Ways to Create Hypnotic Email Openers
Chapter 36: “How Can the Right Question Bring in 317% More Orders?”
Chapter 37: E-mail Sales Letter Samples that are Making Me Rich
Chapter 38: A Little Known Secret for Doubling Responses to Your E-Offers
Chapter 39: How to Make Even More Money With This Unusual E-mail Secret
Chapter 40: What are Five Ways to Get People to Open Your E-mail?
Chapter 41: A Truly “Killer” Hypnotic Sales Letter Used Online AND Off
Chapter 42: The World’s Most Unusual Way to Strengthen Your Hypnotic Writing
And it doesn’t even stop there, as the rest of the book is packed with info on social media marketing to “dangerous selling” to the best books on marketing, and more.
The famous three-step formula now contains a fourth step, on social media marketing.
I just read my own book as a printed paperback and loved it. 🙂
I’m not the only one to love it, of course:
“It’s Like Selling Fort Knox At A Discount”
“Joe, you’ve written a masterpiece. Condensing the formula for getting rich in only 79 days into three simple steps anyone can follow is brilliant! As with everything you write, ‘Hypnotic Marketing’ is crammed full of true-to-life, straight forward ways to start a welcome flow of cash into anyone’s bank account.
We all thank you for making this gem available. But, come on, Joe…that price. You’ve got to be kidding! Why would you give away so much for so little? It’s like selling Fort Knox at a discount!”
— Dr. Paul Hartunian, Author, How to Get a Million Dollars in Publicity FREE!, PrProfits.com/ezine/
“I Learned Something New On Every Page”
“Joe Vitale hypnotized me today! He did it with ‘Hypnotic Marketing,’ which I found impossible to stop reading. I learned something new on every page, and I’ve been learning about marketing since l958. Now, I can only shudder for those poor souls who haven’t yet learned what Joe has to teach.
Not only does he enlighten, but he does it in such a warm and engaging way, that you cannot help but complete his book with a smile in your heart and dollar signs on your mind. Thank you, Joe, for a mighty contribution to the world of marketing.”
— the late Jay Conrad Levinson, Author, Guerrilla Marketing series, JayConradLevinson.com
If you are at all interested in marketing, online or off, publicity, websites that sell, hypnotic writing and the like, you must have this book.
It’s at Amazon as a printed book at http://www.amazon.com/Hypnotic-Marketing-Collection-Successful-Techniques/dp/1512155233/
It’s online as an e-book at http://www.hypnoticmarketing.com
Go get it.
PS – Long before I became a Law of Attraction teacher and author of such self-help spiritual books as The Attractor Factor and Zero Limits, I was known as a hypnotic writer (I wrote Hypnotic Writing, Buying Trances, There’s A Customer Born Every Minute, and many more books) and marketing specialist (having clients like The Red Cross to small and large companies to hundreds of authors and speakers). The best of that side of me is in my famous book, Hypnotic Marketing. I’m proud of that book and urge you to check it out. It’s at Amazon as a printed book at http://www.amazon.com/Hypnotic-Marketing-Collection-Successful-Techniques/dp/1512155233/ It’s still online as an e-book at http://www.hypnoticmarketing.com