Tag: Marketing

1
Aug

Attracting Electric Cars

My wife, Nerissa, drives the Chevy Volt and loves it. She’s had it since 2012. Her electric car never fails, always looks great, contains what feels like enormous room inside, and rides smooth on our errands and trips. It’s a great car.

Nerissa by her 2017 Chevy Volt and wearing an "It's All Good" T-shirt

Nerissa by her 2017 Chevy Volt and wearing an “It’s All Good” T-shirt

It’s so great that we just went and traded it in for a brand new 2017 Chevy Volt.

But not all electric cars are so cool or so reliable.

I owned the Fisker Karma a few years ago.

It was the opposite.

It was a nightmare to drive, though it was stunningly beautiful.

There were over a dozen things wrong with it, and the company.

My Fisker Karma electric car - beautiful car but now bankrupt company

My Fisker Karma electric car – beautiful car but now bankrupt company

Eventually the company went bankrupt, and I sold the car at a big loss.

Of course, Tesla is all over the news.

I called them when they announced their limited edition of 100 Roadsters around 2008.

But Tesla talked me out of buying one, saying they didn’t have service stations in Texas and wouldn’t be able to repair my car without transporting it to California or sending a technician to me.

Good thing I passed on that roadster, as even Elon Musk today admits that his first car was a disaster.

In a June 2016 Road and Track article online, Musk was reported as saying they had “no idea what we are doing,” and characterizing their original efforts as “completely clueless.”

Tesla is still getting lots of the media attention and I’m glad to see it.

Runs on salt water - but will it ever be made?

This German marvel runs on salt water, gets 960 hp and 373 miles to the tank, but will it ever be made?

Tesla’s new cars look hi-tech, dependable, and safe.

But I live in Texas, where I have seen the car on the road but have never test driven one. (I asked for a test drive and so far, over three weeks later, no one has replied.)

Besides, I’m not all that keen to get into another electric car, given my trauma with the Fisker.

And the most recent news was of a man killed while using the auto driving feature on his Tesla.

Apparently, the long range electric sports car is not yet out of the woods.

But all of this got me wondering about the origin of the electric car.

In an episode of Jay Leno’s great new TV show, Leno’s Garage, he drove an electric car from the early 1900’s that could get 90 miles on a charge.

I promoted and invested in the Ronn Motors Scorpion hydrogen sports car, only to see the company go bankrupt

I promoted and invested in the Ronn Motors Scorpion, a stunning hydrogen sports car, only to see the company go bankrupt

What happened to it?

What happened to all the other early electric cars?

So I did some research.

Turns out in the late 1800s and early 1900s, the most popular car was the electric.

There were steam driven cars, which no one liked, and a few gas driven cars, which no one knew how to drive or fix.

But people were ready for something new, as the feces and urine filled streets where horse drawn carriages turned the roads into a sewer of slosh, was just too much and too unsanitary.

The electric was clean, dependable, and smart.

Ronn Motors Scorpion HX hydrogen sports car - only one ever made

Ronn Motors Scorpion HX hydrogen sports car – only one ever made, and not for me

Or course, there were few cleared roads then.

And no driving schools.

And no battery chargers.

And few people had electricity.

And even fewer could actually afford the much more expensive electric car.

And a single battery cost more to replace than the Model T would cost to own.

For example, the price of a Detroit Electric car in 1914 was about $2,650. If you wanted to upgrade to the Edison Nickel Iron batteries, then the price went up about $600. At the same time, you could buy TWO NEW Model T’s for that same $600. (!)

It was an uphill battle for the electric car.

Of course, many tried to make it work.

I wrote a song about "My Electric Car" on my third singer-songwriter album, "Sun Will Rise"

I wrote a song about “My Electric Car” on my third singer-songwriter album, “Sun Will Rise”

Some entrepreneurial companies saw a business in an electric car taxi service.

The problem was, the cars could only drive about 10 miles before needing a charge or a battery replacement.

This was an incredible nuisance for the passenger — you could only go 5-10 miles away (!) – as well as for the driver and not to mention the cab company.

As a result, electric cars were made, but they weren’t sold easily: first because they were too expensive to buy, and second, they were too expensive to keep replacing batteries.

Most of the electric car companies went bankrupt.

And then Henry Ford enters.

Ford actually wanted to invest in the electric car, and make them.

He bought an electric car every other year for years. He and his wife loved them.

But the electric car companies created a coalition to block any competitors they didn’t like.

In short, many electric car companies got greedy and tried to create a monopoly.

Ultimately, they drove themselves off the pages of history.

The Mark III electric car circa 1901 could go 12 mph and 35 miles

The Mark III electric car circa 1901 could go 12 mph and went 35 miles

The electric car simply wasn’t convenient or affordable at the time, and many electric companies were ruthless and competitive.

But that’s not all that happened to make the electric car lose power.

Thomas Edison inspires Henry Ford

It was actually Thomas Edison who threw the switch on making the gas powered car the vehicle of choice.

Edison, the king of all things electric, met Henry Ford at a now historic dinner in 1896.

The inventor listened to the car creator describe his idea of an ideal car: affordable, dependable, efficient, and requiring almost no maintenance.

In fact, Ford wanted his car to be low priced and maintenance free.

Edison heard all of this and slammed the table with his fist.

He then said these now historic words to Ford –

“Young man, that’s the thing; you have it. Keep at it. Electric cars must keep near to power stations. The storage battery is too heavy. Steam cars won’t do, either, for they require a boiler and fire. Your car is self-contained—carries its own power plant—no fire, no boiler, no smoke and no steam. You have the thing. Keep at it.”

Ford listened.

As a result, Ford moved the world with his new car, which was a public hit.

The electric car drifted out of awareness, except for a few failed attempts over the decades at resurrection, and the fossil fuel driven car won the race.

By 1919, virtually all electric car production was stopped, and the electric began to fade away.

It wouldn’t be until the 1970s, when gasoline prices hit record highs, that the mass public started to look for an electric car again.

I’m joining in that search.

A decade ago, when I met the people who make Panoz race cars (I have two of their street legal beauties), I told them if they make an environmentally friendly sports car, I’d buy it.

They haven’t yet.

When I heard of Ronn Motors inventing a hydrogen driven sports car, I ordered the first one, bought stock in the company, invested in the company, promoted the car on national television and on the front page of local magazines.

The company went bankrupt.

When I heard of a sports car that could run on sea water, I contacted the German company and asked if I could invest in it and order a car.

No one answered.

When Porsche made a one-of-a-kind 918 Spyder electric hybrid sports marvel, I asked the price.

They said $845,000. I passed (and almost passed out).

When BMW (a car maker I’ve always loved), developed the electric hybrid sports car they called the i8, I ordered one.

But after half a year of waiting, the salesman said it would be three more years before I would get my car.

I cancelled my order.

I could go on.

Today the marketplace is ready for an electric (or solar or sea water or any environmentally safe) car that is affordable, dependable, convenient, and attractive.

Tesla is working in that direction.

I’ll keep watching them, and other auto makers like Audi, Acura, and Nissan, to see who wins the next race. I may be a specialist in how to attract a new car, but the car also has to exist. 🙂

Meanwhile, we now have Nerissa’s 2017 Chevy Volt.

Let’s charge up and go!

Ao Akua,

Joe

PS – Some of my resources for this post include —

https://www.amazon.com/History-Electric-Cars-Nigel-Burton/dp/1847974619/

http://www.roadandtrack.com/new-cars/news/a29378/elon-musk-admits-to-shareholders-that-the-tesla-roadster-was-a-disaster/

http://www.autoblog.com/2010/05/24/milburn-unveiled-1-000-ev-with-100-mile-range-swappable-batter/

http://www.lowtechmagazine.com/overview-of-early-electric-cars.html

http://aetherforce.com/electric-car-powered-by-salt-water-920-hp-373-milestank/

http://www.autobytel.com/hybrid-cars/car-buying-guides/best-electric-sports-cars-128503/

http://www.detroitelectric.org/

https://www.teslamotors.com/

Member BBB 2003 - 2016

Member BBB 2003 – 2016

18
Jul

Non-Guru Tony Robbins

Three times.

That’s how many times I’ve watched the Netflix documentary, Tony Robbins: I Am Not Your Guru, which was released on July 15, only days ago.

I’m in the movie The Secret and I haven’t watched that film three times in ten years.

Watch Tony Robbins Film

Watch spellbinding Tony Robbins Film

So why am I so captivated with this film about Tony?

It’s raw but real.

Hard-hitting but healing.

Profane but profound.

I found myself crying throughout it.

I found myself having internal breakthroughs just watching it.

I found myself relating to Tony’s inspired approach to change.

The film captures Tony’s closed-door week-long event called Date with Destiny.

In some ways the event reminded me of the old Werner Erhard est program, and to today’s Landmark Forum.

This film puts you in Tony’s secret space, much like Luke Rhinehart’s The Book of est puts you in an est event.

In both cases, you can safely observe the sometimes rollicking emotions people experience.

And in both cases, you can experience transformation just by going for the ride.

All you have to do is pay attention and feel.

Oh, there are holes in the movie.

Tony says change happens in a moment.

Yet later in the film, when he’s asked how he changed, he says there was no one moment.

Tony comes across as the trigger for change and not any method or principle.

Yet if Tony is needed for change, then methods don’t exist; there is no method. It’s him.

But I’m not a critic of the film; I’m a fan.

That’s why I’ve seen it three times – so far.

I let any holes or inconsistencies slide by as I focus on the good in the movie, the breakthroughs, the insights, the energy, the sharing – all of which act as a catalyst to awaken viewers who aren’t even physically in the seminar room with the giant king gorilla.

This makes the film itself a tool for transformation.

Documentary filmmaker Michael Moore told Joe Berlinger (the director of this film on Tony), “I believe it will actually save lives.”

I believe it, too.

A few more reasons why I love the film –

Tony goes past the little problems people offer and goes deeper, to the operating system under what they present.

When a 19 year old says her problem is her diet, Tony digs deeper to discover her issue is with her father, not her diet.

The movie helps prove why we all need coaching; without a trained person’s objective feedback, we will continue to blame our problems on others or on little things and entirely miss the big hidden operating system below our conscious awareness.

And I love statements such as, “You know what your biggest problem is? Thinking you shouldn’t have any.”

Tony goes on to explain that problems are gifts.

I don’t know Tony personally — we spoke at the same event in Chicago years ago, but hours apart, so we have yet to meet* — and I get nothing for endorsing this film from him or the director or anyone else.

But I urge you to watch it and let it stir your soul.

See https://www.netflix.com/title/80102204

Expect Miracles.

Ao Akua,

joe

PS – My own television show, all fourteen episodes, is edited and in the hands of Amazon. Stay tuned for details. Meanwhile, go watch the film about Tony Robbins: I Am Not Your Guru. It’s stirring, soulful and spellbinding.

* You can read about the event where I spoke on the same stage as Tony, Trump, and others at http://blog.mrfire.com/a-tony-robbins-first/

Member BBB 2003 - 2016

Member BBB 2003 - 2016

19
Apr

Passion Into Profit

What are the best answers to these questions –

* How do you profit from your passion?

* How do you follow your soul and make a good living?

* How do you erase all beliefs of lack and limitation?

Lori Anderson loves it too!

Lori Anderson loves my new book too!

The answers are inside my magnum opus, which is hitting bookstores today.

I am so happy and giddy about it that I can barely type.

Why?

New book hitting stores today

New book hitting stores today!

Because this is THE book you will want to go get right now to understand how to profit from your life mission.

It is a fiery manifesto designed to shake, stir and awaken you – and I mean AWAKEN you.

The Awakened Millionaire is a practical manifesto guiding you to new dimensions of personal wealth, spiritual growth, and as a result, global transformation.

Mary Rose loves it too!

Mary Rose Lam loves it too!

It’s about discovering your own unique purpose, and following it to make a difference in your own life and in the lives of all you touch.

It reveals –

* What you should be doing with money, and the answer isn’t hoarding it

* Why you need to stop selling what you have and start sharing its benefits

* How to always accomplish your goals by turning failure into feedback

* Why your obstacles are your greatest assets to achievement

* Why investing in yourself means consistently changing for the better

Nerissa loves it too!

My beautiful Nerissa loves it too!

One reader wrote –

“While most consider money and spirituality a blasphemous duo, Dr. Vitale shatters these social norms and shows you the true nature of money empowered with soulful purpose. At turns inspirational, motivational, and conversational, this page-turner ultimately narrows in on practical steps anyone can use to see instantaneous results, regardless of your past failures, current financial situation, or future goals.”

You can probably feel my own passion for transforming the world with this manifesto I’ve put my heart and soul into.

I love it too!

I love it too!

You can go get The Awakened Millionaire as a printed hardcover book, or on audio (read by me), or for your Kindle reader.

Go get it at your favorite book store —

Amazon: http://www.amazon.com/The-Awakened-Millionaire-Manifesto-Spiritual/dp/1119264162

Barnes & Noble: http://www.barnesandnoble.com/w/the-awakened-millionaire-joe-vitale/1123256119?ean=9781119264187

Books-A-Million: http://www.booksamillion.com/p/Awakened-Millionaire/Joe-Vitale/9781119264163?id=6598848647803

800-CEO-Read: https://800ceoread.com/products/awakened-millionaire-joe-vitale-english?selected=651097

iTunes: https://itunes.apple.com/us/book/the-awakened-millionaire/id1097050480?mt=11

Guitar Monk Mathew Dixon loves it too!

Guitar Monk Mathew Dixon loves it too!

I’m on a mission to awaken the planet.

Together, we can do it.

Will you join me?

Ao Akua,

Joe

PS – Ask for The Awakened Millionaire wherever books are sold. Thank you. 🙂

Member BBB 2003 - 2016

Member BBB 2003 - 2016

17
Apr

Brainstorm with Joe Vitale

In case you want to work with me in person, letting me help you personally with my three decades of marketing and metaphysical experience, here are three ways to do it —

1. On May 28th I am holding a private mastermind event in Austin, Texas. It will be a half-day of brainstorming with me and nine other people.  It is a powerful way to profit from the group energy and the group’s experience, combined with my own. The fee is $5,000. Write suzanne@mrfire.com for details, availability, etc.

2. If you would prefer a one-on-one mastermind, with just you and me, working together on your life and business, then you might want to consider the Phantom Mastermind. While I sold my Rolls-Royce, I have a brand new 2016 Bentley that we can drive to dinner in, and then spend three or four hours focused on you and your desires. The fee is $7,500. To register, write suzanne@mrfire.com The site explaining it is – http://www.mrfire.com/phantom/

3. If you want year-long personal mentoring by me, with monthly meetings by phone or Skype, then you might consider my Gullwing Mastermind. This is a major commitment of time and money, but clearly it could obviously transform your life and business forever. Write suzanne@mrfire.com Details are at — http://blog.mrfire.com/whats-your-gullwing/

Finally —

And if you want a far less investment to get some insights and inspiration from me, consider my new Awakened Millionaire Academy. You can have lifetime access for only a one-time investment. Details at — http://awakenedmillionaireacademy.com/join-12/

Choose your path to success.

Write suzanne@mrfire.com with any questions.

Expect Miracles.

Ao Akua,

Joe

PS – If you feel all of the above are beyond your reach at this time, then be sure to go read The Miracles Manual: The Secret Coaching Sessions. All three volumes are yours, free, over at – http://www.miraclesmanual.com

Note: All prices are good at the time of this posting and may change at any time.

Available April 18th

Available April 18th

1
Apr

The Awakened Millionaire

Throughout history, only a few books shook people deep enough to trigger a new direction in humankind, creating new policies, new procedures, and sometimes even war.

Thomas Paine did it.

Rachel Carson did it.

Harriet Beecher Stowe did it.

According to the New York Public Library, here are 25 other books that did it:

Triggering a Movement

Triggering a Movement

As an author, I’ve always wanted to write a book that makes a difference; one that made a measurable transformation in the world itself.

Many say I’ve accomplished that with my bestselling books, The Attractor Factor and Zero Limits.

But I’ve wanted to do even more; I’ve wanted to do something on a scale so big, it would influence millions and actually elevate the planet.

Now, at long last, as humbly as I can, I can announce my magnum opus, the inspired new book of a long career –

“The Awakened Millionaire: A Manifesto for the Spiritual Wealth Movement.”

Available April 16th

Available April 16th

Not only have I written the first manifesto to blend wealth and spirit, but I’ve created a full online training program to help people integrate the key principles in the manifesto so they can live AS Awakened Millionaires.

I’m more than excited to share this with you, and I invite you to check out both and spread the message of the new revolution:

The manifesto in print, on audio, or for your Kindle reader will be available April 16th http://www.amazon.com/Awakened-Millionaire-Manifesto-Spiritual-Movement/dp/1119264162/

The Awakened Millionaire Academy (the full online training) will be available April 3rd http://awakenedmillionaireacademy.com/

You can leap ahead and get on the early notification list right now by going to the above links.

Together, we can make a difference.

Will you join me?

Expect Miracles.

Ao Akua,

Joe

Dr. Joe Vitale

Dr. Joe Vitale

PS – I intend to help 1,000,000 people become Awakened Millionaires. Learn more at http://awakenedmillionaireacademy.com/

Member BBB 2003 - 2016

Member BBB 2003 - 2016