There’s A Customer Born Every Minute – Hardback
The infamous showman P.T. Barnum is perhaps best known for having said “There’s a sucker born every minute.” However, Barnum never said or wrote the line at all. Actually, Barnum believed that a customer is born every minute, and it was this respect for the customer that drove his success. In this delightful and absorbing new edition, author Joe Vitale reveals the true secrets to Barnum’s success and shares the ten key business practices that Barnum developed during his career.