Description

There’s a Customer Born Every Minute:
P.T. Barnum’s Secrets to Business Success

Here is the FIRST book to explore P.T. Barnum’s extraordinary genius for making money. It follows his fascinating career as a newspaperman, a politician, an entrepreneur, a promoter, and the founder of both America’s most popular museum and its most famous circus–revealing the amazing business methods he employed each step of the way.

Discover how Barnum added mystery and dazzle to every project he touched, sending the public into a frenzied stampede–straight through his doors! How did he do it? What business secrets can you learn from him?

This book is now out of print.

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