I love the cover design on Leonard Mlodinow’s new book, Subliminal: How Your Unconscious Mind Rules Your Behavior. Depending on when the light hits the cover, you can’t see the “hidden” words, which is so, well, subliminal. I moved the book to and fro to catch some of the white words in this picture:

Not all the words are seen, but you see them

Not all words are seen, but you see them

Of course, the cover design is a playful take on what your conscious mind can and can’t see. The book itself is far more in-depth, serious, scientific, and revealing. I started reading it on my iPad and loved it so much I bought the printed hardcover version, too. Why? I don’t know. Ask my unconscious.

According to Mlodinow, my unconscious is pulling my behavioral strings in ways my conscious can only rationalize.

No news to me. This is the whole reason “getting clear” is the cornerstone of my work these days. What you are “getting clear” of are the unconscious beliefs causing you to get the results in your life.

In other words, the results you get (or don’t get) are tied directly to your unconscious programming. You didn’t know it, though, because it was un-conscious.

Subliminal is a brilliant, up-t0-date look at your unconscious and how it plays you. Oh, it wants to protect you and help you survive, which is good, but it may be doing so in ways you wish it wouldn’t.

People who wash their hands non-stop are driven by unconscious programming. The unconscious wants them safe and clean. But consciously those people would love to not have to wash so much.

People who struggle with money may have an unconscious keeping it away from them, believing that money is evil or bad. Again, that’s the unconscious “protecting” the person. The person, however, would probably consciously really love to have more money about now.

I addressed this issue of money and beliefs in the first step in my book, Attract Money Now. Until you clear up the beliefs in your unconscious about “money evil,” or any variation of that erroneous statement, most likely nothing you do will work. You’ll never admit the problem is in your unconscious database, either. You’ll blame everyone and anything and never look in the mirror.

Yet the mirror holds the key.

If you’ve read my coauthored book, Zero Limits, then you know about programming. According to Dr. Hew Len and ho’oponopono tradition, we have programming/beliefs/data stuffed in our unconscious, and probably wired deep in there over generations.

More than once Dr. Hew Len told me we can never stop cleaning. We simply have too much in the unconscious to expect it to disappear with a click of a cosmic delete button.

He also said that if you knew how much clearing was being done when you practiced the healing phrases (“I love you, I’m sorry, Please forgive me, Thank you”), you would never stop.

Back to Mlodinow’s book.

It’s excellent. It explains some shocking facts, such as the ease in which “false memories” — events that never happened — can be implanted in you. (Remember the money you owe me?)  The sad thing is, you may read this fascinating book and think “People are strange,” without ever realizing that everything the author explains applies to you.

Any book that helps illuminate how our mind works  — especially our unconscious operating center — is going to take us a step closer to awakening. I don’t personally know Mlodinow and I’m not an affiliate for his book, so when I tell you I believe his book is a masterpiece and you need to go read it right now, it’s because I consciously feel it will help you.

Unconsciously, who knows?

Ao Akua,


PS — Having a miracles coach is still the best way I know to get clear of hidden limiting beliefs operating in your unconscious mind so you are free to attract what you consciously long for. Check it out by clicking right here.

PPS — And for funsies, here’s a video of a talk I gave a few years ago to a local group in my area. I’m not sure if you will enjoy this consciously or unconsciously, but I believe you will enjoy it. Here it is…

Member BBB 2003 - 2012

Member BBB 2003 - 2012


  1. June 1, 2012 at 9:09 am

    The unconscious mind is beginning to get a lot of exposure these days in the personal growth fields. If we don’t change our subconscious blueprint than our life will not change either.

  2. Karen Gladney-Reply
    June 1, 2012 at 2:21 pm

    After reading your article I think I am definately going to have to go out and buy this book. It sounds very interesting. Thanks so much for bringing this to my attention.


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