Tag: Secret

ZZ Ward is one of my favorite singers. I met her last year and gave her a  copy of my book, Life’s Missing Instruction Manual. She read it and sent this to me (used with her permission):

ZZ Ward

“Hello Joe! I just wanted to let you know that I love “Life’s Missing Instruction Manual” the book you gave me at my concert! I read it every day, and I’m buying copies for all of those close to me!! It’s an amazing book and probably beats out the art of happiness for me which is also a very inspiring book. Any ways I just wanted to let you know!! Thanks again. – ZZ”

Thank YOU, ZZ!

Secrets Revealed Inside

I met a man on a plane once who told me he buys copies of Life’s Missing Instruction Manual, hides a one hundred dollar bill inside each, and gives them out to people who graduate or have some other milestone.

As the author, you know I like hearing this. 🙂

You can get the book (printed, Kindle, or audio version) at Amazon or wherever  books are sold.

http://www.amazon.com/Lifes-Missing-Instruction-Manual-Guidebook/dp/111865966X/

Just sharing. 🙂

Ao Akua,

Joe

PS – Be sure to check out ZZ Ward’s music at –  http://www.zzward.com

Member BBB 2003 - 2015

I used to hate exercise.

Even though I’ve worked out with legends in fitness, and personally met icons like Frank Zane, Lou Ferrigno, George Foreman, Floyd Patterson and others, I never liked exercise.

I even own one of the largest and most well stocked private gyms you’ve ever seen, which includes famed bodybuilder Steve Reeve’s personal Universal machine.

I used to smoke cigars in it.

If I could pay someone to exercise for me, and still reap the benefits, I’d do so.

Gladly.

But personally training with Body-for-Life fitness legend Bill Phillips has changed all that.

I now look forward to getting my workout done every morning.

These aren’t walks in the park, either.

My 25 minutes of HIIT (High Intensity Interval Training) cardio takes all I have.

And the 45 minute weight lifting is something I almost hate to do but love having done it.

I’ve learned that I may resist it or resent it, but I never regret it.

But the best thing of all?

I’ve created something called obstacle immunity.

I learned the phrase from the book, Spartan Up! by Joe De Sena.

Inspiring, challenging book

De Sena created and runs the incredibly intense obstacle courses/endurance runs/insane peak performance events called “Spartan” that about half a million people have voluntarily entered.

Crawling up greased walls, running through mud, sprinting over rugged hills, dodging fires or any number of totally unexpected obstacles is what Spartan is all about. And penalties for not completing an obstacle are fifty burpees (fifty!), the most intense body weight exercise ever.

Spartan is designed to challenge you beyond what you think you can do.

It’s Hunger Games without the politics or the killing.

But it’s still intense.

De Sena says when you achieve athletic success in the unpredictable wild environment that his creative mind conjures up, you develop a resiliency to anything life can throw at you.

Your inner strength becomes almost super human.

I’m not suggesting you enter a Spartan race or Mud Run or CrossFit gig (unless you are inspired to do so), but tackling something as challenging as a burning morning workout sets my mind’s resistance meter to high.

If I can complete such a self-directed rugged workout, then I can do almost anything.

I leave the gym ready to handle life.

And the thing is, life is then much easier.

I don’t know Joe De Sena, or even anyone who entered one of his Spartan events, but his book validates what Bill Phillips and my trainer Scott York have said for years: getting that morning intense workout done gives you “a win” that makes you feel you can handle anything for the rest of the day.

As Bill Phillips, Scott York, Joe De Sena and even my father all say, exercise is medicine.

Too many of us want the easy street.

And we want it now.

I’m all for an easy life, but I’ve discovered life gets easier when you choose tough physical challenges and use them to fortify your mental ability to handle the rest of life.

I know the thrill of completing challenges -- 8 certificates, 3 medals, and 1 honorable mention

When you take on a physical challenge, and you learn to endure struggle by controlling your mind and delay gratification, the result is a type of unshakeable bliss and inner self-confidence you will never forget.

Plus you develop an internal ability to handle adversity.

You create “obstacle immunity.”

You will be almost unaffected by any problem, issue or challenge you may face.

Your ability to handle stress will have increased.

When you set out to attract your goals, you will not be easily disheartened or discouraged when you face any blocks along the way.

This can help make you feel that anything is possible.

Any dream.

Any goal.

Any intention.

And guess what?

Anything really is possible.

Arguing for limitations is just, well, arguing for limitations.

I think Spartan Up! is incredibly wise, inspiring, and challenging.

Read it.

And then go do something big that will build inner strength.

What are you doing to challenge yourself?

What can you do right now?

Well?

Ao Akua,

Hercules Joe

PS — We all need help in going for our dreams. Consider Miracles Coaching.

Member BBB 2003 - 2015

Back in the early 1980s, my wife and I got up at 4 am every Sunday, loaded our car with our dirty clothes, and drove to the laundry mat.

We lived in too small a room to have a washer or dryer.

We went to the mat early to avoid the crowds.

We went there every weekend for 12 years.

We became best friends with the elderly couple who owned the mat.

They were fun to be with; always joking about how I looked like the walking dead at 4 am.

When my wife and I finally could afford a house of our own, the couple who owned the laundry mat bought us a new washer and dryer as a gift.

I never forgot it.

I never shared this story before in public.

But as I relayed it to a friend, she urged me to share it with you.

I’m guessing you still struggle in some area, too.

My advice is to hang in there.

It took me a long time to achieve success, but persistence and optimism paid off.

If I can do it, you can do it.

If you want help, consider — http://www.MiraclesCoaching.com

Ao Akua,

joe

PS — Miracles are possible for you, too. Believe in yourself, believe in the future, and invest in your dreams. You can do it. http://www.MiraclesCoaching.com

Click image to read for free - Volume 1 and Volume 2 now available

I’ve been reading the book, The Einstein of Money, about the legendary investor — the inspiration for Warren Buffett and countless others — Benjamin Graham.

While I’m not personally an active investor in anything but guitars, a couple of cars, and rare books on marketing and metaphysics, I wanted to learn what this icon had to say about money.

Money Wisdom Revealed

As I was reading it, I was reminded of my own formula for attracting more money.

It goes like this:

Profit = P + P.

I failed algebra in the ninth grade (retook it with a different instructor the next year and got straight A’s, thank you for asking), so my formulas are simple.

They need to be, so I can understand them.

Mine goes like this –

Profit equals your Passion plus the Public’s Interest.

Here’s an example:

Waaaaay back in the early 1990s, I was inspired to learn all I could about Bruce Barton, the now forgotten ad man of the Roaring Twenties, cofounder of BBDO (the giant ad agency), a bestselling author of many books, including The Man Nobody Knows (still in print today), and so much more.

I was fascinated and mystified by the man, his enormous successes, and the strange reality of his being virtually forgotten by the 1960s.

All my research led to my writing a book that became (and still is) one of my most popular ones.

Early Famous Bestseller

So let’s see how the formula worked in this case:

My Passion urged me to investigate Bruce Barton.

There was no rhyme or reason to it.

No contract from a publisher.

No one paying me. (I was in fact broke at the time and struggling.)

From outer reality, there was no evidence at all that a book on Barton would go anywhere.

But I followed my passion anyway.

When it came time for me to title the book, I knew the Public didn’t care about Barton.

After all, he was already forgotten by the 1930s and dead by the 1960s and a footnote in advertising today.

The Public would not buy a biography of Barton.

What would the public buy?

What was their interest?

I knew from my own interest in self-help, self-development and success literature, that the Public has a solid, always hungry interest in success.

So I titled the book The Seven Lost Secrets of Success.

I used the formula of Passion (my interest in Barton) and added Public (their interest in Success) and created a new product (a retitled book).

But did it lead to Profit?

The book was first published in 1992. It quickly went through numerous editions, being sold to my mailing list at the time (this was before the Internet, so it was all snail mail).

One mutilevel marketing company loved it and bought 19,500 copies of it for everyone in their business. (!)

Later, a big publisher bought it from me and published it.

It’s still in print today.

So, yes, it led to Profit.

The formula works

The problem with most people is that they never focus on passion to begin with.

They just chase money.

Wrong.

Money is a lousy motivator.

Passion, on the other hand, is real fire.

But when people follow their passion, they often forget to think of what the public wants.

The public pays for it, so you need to tie your interests to their interests.

You have to find the intersection of your passion and their desires.

While someone later came out with a biography of Bruce Barton, it did not sell well. I’m glad Barton got the attention and respect a biography gives, but from a Profit standpoint, thinking of what the Public wants is wiser. (Actually, if you look at the subtitle of the biography on Barton, you’ll see that the author tried to widen his reach to appeal to the public by not just writing a biography of Barton, but by making it about America itself.)

Bio of Barton

Here’s my formula again —

Profit equals your Passion plus the Public’s Interest.

A lot of my thinking about this developed decades ago, when I read a little book from 1928 called, How to Profit from that Impulse.  While that 68 page book, which was about poetry, didn’t reveal any formula that I remember, it got me thinking about how to profit from your passion. That led, in time, to the formula I just revealed to you.

I’ve applied this same formula to my music.

When I decided to become a musician, I did enough research to shockingly discover that there are 3,000 new albums released weekly. (!)

That’s overwhelming competition.

How would I ever stand out in the crowd?

I looked at my Passion (making original music), thought about what the Public wants (to be healthy and happy), and opted to become the world’s first self-help singer-songwriter.

My Product/Profit became a new category of music that I call Healing Music.

This has paid off with seven albums so far, all doing well enough for me to be encouraged to make more. (And I will, including me playing the saxophone on a future album.)

Click image to pre-order new album

As you can see, the formula works.

You just need to apply it.

Here it is one more time for you to ponder —

Profit equals your Passion plus the Public’s interest.

I’m still reading The Einstein of Money, but doubt Benjamin Graham had much to say about my formula for success. And remember that even high rollers and big time investors are often motivated by something other than money.

As Donald Trump once said –

“Money was never a big motivation for me, except as a way to keep score. The real excitement is playing the game.”

Play the game of attracting money, try out my P=P+P formula, and see what you think.

Expect Miracles.

Ao Akua,

joe

PS – Want more? The definitive audio course on attracting money is still The Secret to Attracting Money.

Member BBB 2003 - 2015

Ever since my book, Attract Money Now, came out a few years ago, people sometimes write and ask if I am a member of the Illuminati.

The first time it happened confused me.

“Why do you think I am a member of the Illuminati?” I asked.

“Because of your belt buckle,” was the reply.

My belt buckle? Seriously?

I’m flattered that people were looking at my waistline but it also confused me.

I looked at the cover of my book and sure enough, I’m wearing a belt buckle with a symbol of a pyramid and eye.

Note the belt buckle

The thing is, the cool looking buckle was given to me about ten years ago by a fan who wanted to congratulate me on my weight loss.

There was and is no more meaning to it.

It’s a belt buckle.

I let it go and didn’t think much more about it until…

The other day I was checking email and watching reruns of Modern Family on television when I noticed yet another person asking — this time on this blog — if I was a member of the Illuminati.

That’s when I decided to tell the truth.

“I don’t even know what the Illuminati is,” I confessed.

Since I didn’t want to look completely uninformed, and since it appears that people were talking about me being a member on some discussion forums, I asked one of my assistants to explain the Illuminati to me.

Here’s what she said:

Illuminati is about mind control and aiming towards
the New World Order in order to achieve world domination.
The Illuminati wishes to enslave the whole world in a satanic
plot for a one world government.

Illuminati feels that it is their karmic duty to "Reveal and
Conceal" -- meaning they use overt symbols in your face
without revealing what the symbols are in order to hide
their agendas while subliminally programming people's minds.

The "all seeing eye" you have on cover of The Secret to Attracting
Money audio course and the pyramid on your Attract Money Now belt
buckle are part of the symbols they commonly use.

Here's example:

Katy Perry's music video: https://www.youtube.com/watch?v=0KSOMA3QBU0
and then here's the conspiracy theory behind the video's meaning:
http://www.prisonplanet.com/katy-perrys-dark-horse-one-big-children-friendly-tribute-to-the-illuminati.html

According to this type of paranoid thinking, virtually every celebrity or politician you name could be a member of the Illuminati.

One list includes —

• Jay Z
• Cypress Hill
• Chris Brown
• Celine Dion
• Halley Berry
• Eminem
• Rick Ross
• TB Joshua
• Charlie Boy
• Tonto Dikeh
• Davido
• Wizkid
• P-Square Twins
• Britney Spears
• Aaliyah
• Nicki Minaj
• Beyonce Knowles
• Alicia Keys
• David Bowie
• Madonna
• Paris Hilton
• Barack Obama
• Aretha Franklin
• Bob Marley
• Angelina Jolie
• Jim Carey
• Bob Dylan
• David Bowie
• Justin Bieber
• Kanye west
• Marilyn Manson
• Lady gaga
• Lil Wayne
• Rihanna
• P-Diddy
• Wiz Khalifa
• T-pain
• Rihanna
• Kim Kardashian

Jim Carey?

Really?

Bob Dylan?

Seriously?

And me? Joe Vitale?

Really?

I have no interest in government (just ask my wife) and certainly not in world domination.

I can barely handle a house of cats.

Have any of these speculators actually read my books?

Rather than just looking at my belt buckle, they might actually open the book and discover what I really think.

People who believe in conspiracy theories and world domination scenarios are coming from victimhood.

They feel powerless in their life.

They want an explanation for their struggle.

Rather than take full responsibility, and move into the Empowerment stage of awakening (which is what I write about in such books as The Awakening Course and At Zero) they want to blame others.

Super stars are easy targets.

The wealthy are easy, too.

After all, they must have “something” that you and I don’t have in order to be so mega-successful.

They must all belong to some secret organization which helps all members succeed and leaves the rest of us to struggle.

Right?

Wrong.

If such an organization exists, I’ve certainly never been invited to join it.

Sometimes I think people who complain and conspire have too much time on their hands.

“People do not seem to realize that their opinion of the world is also a confession of their character.”
― Ralph Waldo Emerson

Rather than spending time expressing their life mission and following their passion, they use their hours to create conspiracy theories and projected scenarios that have nothing to do with reality.

Like me and my belt buckle.

But let’s see if we can learn something here.

I did a little research of my own about the pyramid and eye on my belt buckle — the same symbol, by the way, that is on the US dollar bill.

Here’s what I learned:

That famous symbol on the US dollar bill is called The Eye of Providence. It’s sometimes interpreted as the eye of God watching over all of us.

God watching over us?

That doesn’t sound bad at all.

According to the most relied on unreliable source, Wikepedia, http://en.wikipedia.org/wiki/Eye_of_Providence, the symbol is…

“The Eye of Providence is mistaken for the Illuminati symbol. The original Illuminati symbol is actually the Owl of Minerva”

Owl of Minerva?

No, I don’t know what that is, either.

And I’m not a member of some Owl of Minerva club.

But isn’t it curious that people looking at my belt buckle and assuming it’s a clue to me being in the Illuminati, don’t even know what the actual symbol of the Illuminati is?

I’m flattered that some people think I’m so rich and powerful that I might one day help run a world domineering government.

But when I look over the above list of alleged Illuminati members, I have to confess that I’ve never even met one of them, let alone worked in secret (or even in public) with any of them.

The truth is, I’m a regular guy who has worked hard and done well writing books for a living, was lucky enough to be invited to be in the hit movie “The Secret,” watches reruns of Modern Family on TV with his spouse, writes and records self-help healing music, smokes cigars to commune with the Divine, and is learning to play the saxophone.

Of course, some people think the saxophone is The Devil’s Horn.

They probably think the sax is a clue to something.

Well, I can’t please everyone.

And neither can you.

Please focus on expressing your life mission, no matter if people condemn, understand, complain or applaud.

It’s what you’re here to do.

Ao Akua,

joe

PS — I wrote a song on my new album explaining how life is a reflection of what is in you. The song is called “Reflection.” The album is called Reflection. (Seemed like a no brainer.) It’s relevant to this blog post, as what people project about others is usually what they actually feel about themselves. Think about it…

What do you hear?