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Tag: dan kennedy

1
Nov

Karmic Marketing

I’m excited to report that my long awaited new book will be coming out later this month. It’s called Karmic Marketing: The Greatest Money-Making Secret in History. It reveals how to become a “Wealth Magnet” by giving. (You can pre-order it on Amazon right now. It releases November 22, 2021.) I’ve been talking about Karmic Marketing since the late 1990s. Here’s my blog post on it from 2006:

I’ve been mentioning Karmic Marketing for a decade or more, since around 1995. It’s high time that I explain what it means.

Here’s a quick definition:

Karmic Marketing is giving now knowing that in some way, shape or form you will be getting later.

Here’s how it works:

You’re rewarded instantly when you give because of the good feelings you get. Those feelings act like magnetizers that will attract more good feelings.

You’re rewarded later because of the invisible law that says you will get from giving.

I touched on this topic in my books, Life’s Missing Instruction Manual and Spiritual Marketing (1997), but I didn’t look at it from an in-depth Karmic Marketing perspective.

So let me give you an example or two:

At Un-Seminar II, I gave everyone a copy of the DVD of the movie The Secret.

I bought the DVDs out of my own pocket. I didn’t ask any money for them. I didn’t expect any money for them. I gave from my sincere desire to share.

Later that same night I received an email from Rhonda Byrne, the producer of The Secret. She said she was sending me, as a gift, a box of 50 DVDs of the movie.

That’s almost twice as many DVDs as I gave out.

That’s Karmic Marketing.

At one point during the event, I magically turned a roll of life savers into a hundred dollar bill, and then gave the money to an astonished woman in the audience.

I didn’t ask for anything in return.

Two days later, that same woman asked me a question in front of everyone that let me plug my next Beyond Manifestation weekend.

That plug led to my making two thousand dollars in one minute.

That’s Karmic Marketing.

The idea is to give freely, from your heart, wanting to share and wanting to help, and not expecting anything in return at all from the people you are doing it for.

You simply trust that your good deed will come back to you tenfold, in time, in some surprising and wonderful ways.

I practice Karmic Marketing here on the Internet by giving people things that I believe they will love, such as an e-book, or a course, or an audio, or a coupon.

On one level it strengthens our relationship.

But on the unseen level, it starts a spiritual circulation.

My giving now — done from my heart, with no expectation of return from the people I am doing it for — leads to getting later.

Why don’t more people practice Karmic Marketing?

Karmic Marketing is not done much because too many people are into survival.

They are afraid to let go.

To trust.

They are desperate and they stay desperate because of this lack of trust in life.

But once you let go and trust, you step into a flow that is prosperity itself.

This very blog is Karmic Marketing at work.

I write posts here about whatever I want, doing my best to entertain, educate, inspire and inform. No one pays me for this. I could make more money writing a sales letter or a book or a website.

But here I am, writing for you.

What comes to me as a result of doing this?

Increased business.

Increased sales.

Increased fans.

Sometimes an Amazon gift certificate.

But I’m not doing it for the end result.

I’m doing it because I want to.

Because I love to.

Because I love you.

Ao Akua

Joe
www.mrfire.com

Note: You can pre-order Karmic Marketing on Amazon right now.

Bonus: Here’s a video from 2008 where I briefly discuss Karmic Marketing, with a nod to marketing legend Dan Kennedy:

22
Aug

The Passing of Dan Kennedy

Note: Dan is still with us. See my update https://www.mrfire.com/marketing/dan-kennedy-update/

As I write this, marketing legend Dan Kennedy is in hospice. He has days to live. He may in fact be gone by the time I post this.

I am shaken. Dan has influenced me more than any other living marketer.

I have read his books, listened to his talks, devoured his newsletters, bought his courses, and more.

He has always been supportive of me.

He loved my book on P.T. Barnum, There’s A Customer Born Every Minute.He plugged it numerous times on stage, in his newsletters, and more.

He had me write about how I turned my Rolls Royce Phantom into a highly paid mastermind on wheels. He published it on the front page of his newsletter.

He interviewed me once with Jay Conrad Levinson and Jay Abraham, a humbling and joyous experience to be included with such icons.

He asked me to write the foreword to his book, No B.S. Marketing to the Affluent. I was so honored, I wrote and rewrote it until it was a masterpiece. He loved it. I was proud.

Years ago I interviewed him for my Hypnotic Gold series. It was on wealth attraction. It was one of the highlights of my career. You can listen to it here https://hypnotic-marketing-delivery.s3-us-west-2.amazonaws.com/interviews/Dan+Kennedy.mp4

We talked about writing a book together. We kicked around ideas about events, joint ventures, hanging out, and more.

While he taught me copywriting and direct response marketing, and always reminded me to keep my eye on the bottom line, I find writing about him as he lay dying the most difficult writing of my life.

I don’t know how to process this let alone write about it.

Dan, I am forever grateful to you.

Godspeed on your next journey.

Ao Akua

Joe

PS – Read about Dan’s current state at https://dankennedytribute.com

Note: You can listen to my Hypnotic Gold interview with Dan Kennedy on wealth attraction here https://hypnotic-marketing-delivery.s3-us-west-2.amazonaws.com/interviews/Dan+Kennedy.mp4

Note: See my update at https://www.mrfire.com/marketing/dan-kennedy-update/