Almost everyone is interested in overcoming fear – or should be.
Whether you want to speak in public, open a new business, talk to potential dates, do stand-up comedy, climb a mountain — or anything you haven’t done before — you’re bound to feel fear and want help in overcoming fear.
Well, how do you do it?
After recording six albums of songs, my Band of Legends politely nudged me to perform live.
While I’ve spoken on stage numerous times over the decades, I never sang on stage.
Thinking about it brought up serious fears.
A friend remembers me saying I would NEVER sing in public.
I had to overcome panic attacks, anxiety ambushes, and near nervous breakdowns to overcome the fear of public speaking.
But public singing?
I didn’t even sing in the shower.
Childhood memories of being humiliated when I tried to speak or sing stayed with me.
I overcame the speaking one.
But I refused to even touch singing.
It felt too vulnerable.
I managed to do it in the studio for my six albums, by basically managing my adrenaline, but I couldn’t accept ever singing on stage live.
But I did it.
I did it!
And it was a huge success.
I was strong and confident, owned the stage, and led my Band of Legends into a triumphant performance.
It was a historic moment.
It was a personal breakthrough.
And it will live forever in my mind as a moment of greatness for me.
So, how did I go from terrified to terrific?
I’ll share my own process, as it will illustrate the art of overcoming fear. I’m sure you can be inspired by this adventure.
I of course did all the standard things that I teach, from practicing ho’oponopono (as I wrote about in my books, Zero Limits and AT Zero) to rehearsing in the studio and in my mind.
But two months before the show, I also —
A basic rule of self-improvement is this:
You can accomplish more if you have someone who believes in you almost more than you believe in yourself.
I first saw that insight in the home of Jerry and Esther Hicks, of Abraham fame, decades ago. Jerry (who has passed on and I greatly miss) told me he first heard it in an early television western. I don’t recall the name of the show, but I do remember the impact the principle had on me.
I started Miracles Coaching more than a decade ago for that reason – to give people someone who could believe in them.
To help them overcome fear.
To help them attract miracles.
I’ve had a lot of people support me and coach me in performing:
Jen Sincero is a badass author of two NY Times bestselling books, You Are A Badass and the recent You Are A Badass at Making Money. I discovered her first book years ago, knew it would be a hit, and interviewed her. We stayed in touch.
I had lunch with Jen when she came to Austin for a book signing. I knew she had been in a band at one point, so I told her my dilemma. She told me that I had already done the hard part of singing.
“You sang for Melissa Etheridge,” she explained, referring to when I had a private songwriting lesson with the rock icon last November. “Singing one on one is harder than singing on stage, and you sang for an icon you idolize and adore.”
The last time I saw Melissa Etheridge, just for a moment after her show in San Antonio in June, she told me she loves my latest album, The Great Something.
She said to “Keep at it.”
I dedicated that album to her. There’s a song on it I wrote for her.
Her encouragement helped me stay motivated.
She once told me, “Feel the fear and do it anyway.”
Sarah McSweeney is a singer-songwriter who is on my first album, Blue Healer. She was the first person I sang for.
We met and she told me she always feels nervous before getting on stage. But she thinks of herself as a messenger, not a singer.
That reframe made the idea of singing easier.
“I am a messenger,” she said. “I focus on the song’s message.”
That insight helped me drop the idea of being a singer and adopt the idea of being a messenger. It helped me relax a little.
Meghan Sandau is a new friend. She has promoted big music events. She wanted to see me do a concert. She said she likes my music.
Her belief in me helped make me more secure.
In fact, none of this would happen without her.
She set up the event for my Band of Legends to perform.
She held my hand and encouraged me.
Meghan also suggested I do an energy clearing session with Nicole Pigeault of Los Angeles. I love energy work and do clearings for others so I leaped at the chance to hire Nicole.
Turned out to be one of the most powerful esoteric washes ever.
The hour session helped me release fears and settle into confidence.
But she wasn’t the only person to support me.
Guitar Monk Mathew Dixon has been coaching me for years now. We’ve made numerous instrumental albums together, such as Invoking Divinity.
He stayed in my corner, listening to me rehearse, listening to me confide my fears, and urging me to hang in there.
Then there’s Patrick Stark in Canada. He’s a filmmaker making a movie about overcoming fear.
It’s called “One Life: No Regrets.”
He interviewed me for it. He plans to sing on stage with the band U2. But it will be the first time he’ll sing on stage EVER.
The first time you sing in public anywhere is on stage with U2 and thousands watching.
Well, if Patrick can drum up that kind of courage, then so can I.
I found preparing for the event mainly a battle with my mind. Most of my thinking was negative. It was all, What if it goes bad?
But Mindy Audlin came to visit. She teaches what if up thinking.
She wrote the book What If it All Goes Right?
She coached me in other ways to think: what if it is a breeze? What if I love it?
It also helps to see people successful in one field try their hand in a completely different field.
James Altucher tried stand-up-comedy. He’s a writer. He’s doing something out of his comfort zone.
But he’s willing to do it for the experience, and he’s sharing his learning curve to inspire others.
Though I haven’t met him, knowing he was stepping out beyond his fear fortified me to do it, too.
Of course, my beautiful Nerissa (above) believed in me, too.
She and I practiced “The Remembering Process” that Daniel Barrett taught me: we talked about the live show as if it had happened in the past and we were remembering how great it went. (See the book Daniel and I wrote: The Remembering Process.)
So the first thing I did was gather people who could coach and inspire me.
To prepare for my show, I attended an online Masterclass with David Mamet, and another with Usher.
Both were astoundingly good.
Mamet is a Pulitzer prize-winning playwright and screenwriter. I think he is a genius.
He said most people are afraid to be bad to be good.
You have to be bad first to start being good.
You have to start someplace.
I reminded myself of this as I prepared for the live event.
While I wanted to step out on stage and be “perfect,” Mamet reminded me that I will probably step out and be bad.
But bad is where you start. You can’t get to great without starting at bad.
Usher said to prepare, to be confident, but to expect something to go wrong.
Don’t expect perfection.
He told a story of a performance where he injured himself at the beginning of a two-hour show, and had to keep dancing and singing despite the pain.
His insights and pointers were priceless in helping me create a mindset for success.
And I bought a set of audios called The Relaxed Musician. It’s a 14-day course in exploring limiting beliefs.
It helped me realize I had a big belief that if I looked bad as a performer, it would hurt my reputation in other areas, such as an author or speaker.
But like most beliefs, it didn’t hold up.
I could forget all my lyrics and totally wash out on stage and it wouldn’t even dent my image anywhere else. Most people forgive and forget.
In fact, a miss on stage could give me a terrific story about how I bombed and lived.
But I didn’t stop there.
I read a terrific book on how to deliver an unforgettable live performance. I liked the book so much, I read it twice.
It was called, The Musician’s Guide to a Great Live Performance.
It became my bible. I read it on planes, took it with me on my iPad, and shared it with singer-songwriter friends.
And I read a wonderful book on overcoming fear and panic, titled You 1, Anxiety 0.
Author Jodi Aman helped take the mask off of fear so I could see what it really was: an illusion. I soaked up the wisdom in this book. It really helped me.
I also read a 1950 book by Vernon Howard called Word Power.
It was about how you talk to yourself, as well as to others, effects your behavior and your results. It’s not so much affirmations but self-talk.
Pretending you are fearless by saying “I am a fearless performer” is a way to begin being a fearless performer.
And I read a recent book, called Succeed.
It explained that just visualizing success is a plan for failure unless you also visualize planning for setbacks.
In other words, thinking the show will go without a flaw is not realistic, as Usher pointed out. There is no such thing as perfection.
But visualizing success, and understanding there is work to do to get there, can almost guarantee the result you want.
That was a mind-spinning insight.
I did more, too.
With Meghan’s urging, I wrote out a script of how I wanted the show to go.
I focused on my feelings, not anyone else’s, so I could focus on what I could control.
The script was a type of Nevillizing (which I write about in my book, The Attractor Factor): feeling as if the event already happened, and happened the way I envisioned it.
I didn’t visualize the show happening, I visualized that the show already happened.
I wrote the script from the point of view of the next day, after I performed on stage.
I read and re-read it every day for a week before the show.
I got massages, I got plenty of rest, I drank lots of water, and I went into a flotation tank at The Zero Gravity Institute for 90 minutes the day before the show.
I was doing whatever I could to be at peak form when I stepped on stage.
I was taking care of my body and mind.
I was getting ready for my moment.
Faith doesn’t always mean something religious.
Faith in yourself, faith in other people, faith in my practice and prep, faith in my Band of Legends – all of it gives a level of confidence that allows the best to surface.
As a slogan I coined says, “It is what you accept.”
I accepted that the moment would be perfect, even in any imperfections.
It would be “perfectly imperfect.”
And, after two months of preparing, what happened?
My Band of Legends and myself performed on July 21st at The Townsend in Austin.
I’m the luckiest musician alive to have a band of this caliber: Drummer Joe Vitale (yes, same name as mine), bass man Glenn Fukunaga and lead guitarist Daniel Barrett.
These incredible musicians encouraged me, supported me, and brought my songs to life.
We raised the roof and tore down the walls.
We shook the earth and wowed the crowd.
Talk about overcoming fear!!!
I gave everything I had in me, delivering my messages with energy, enthusiasm, electricity, and a sense of fearlessness and fun.
At the end of our set, we got a standing ovation.
A standing ovation!
I did it.
And I loved it!
Now, what do you fear that is time for you to do?
Isn’t today a good day to begin overcoming fear?
I love crowdfunding.
That’s where the fans fund the dream.
I’ve seen authors, musicians, inventors, and movie producers raise the money they needed for their projects by going straight to the people.
But until today, I’ve never seen crowdfunding for spirituality.
As I write this, it’s 4 am here in Madrid, Spain.
I came here to give a presentation to 5,000 people.
Fifteen other speakers flew here as well, including Gregg Braden, Don Miguel Ruiz, Neale Donald Walsch, Mooji and more.
But the planned event – called BeingOne – didn’t occur.
It turned into a nightmare.
Five thousand people stood outside a bull fighting arena where the event was to be held.
But the organizers didn’t pay their bills.
Security would not let the people in. They hadn’t been paid.
Vendors left. There were no people inside to sell to.
They were upset.
The police came.
There were still thousands of people waiting for hours, confused, impatient and curious.
At least one author (I don’t know who) went to the standing crowd and spoke to them, comforting them, assuring them that all would be well.
The people appreciated him and the love he showed. But they paid good money for a three day event to see 16 speakers.
They weren’t happy.
Where was the event?
Where were the speakers?
Where was Dr. Joe Vitale?
I was in my room, reading social media posts about the missing event, and just as baffled as anyone.
After all, I flew to Spain from Texas solely for this event.
And I did it against the advice of my attorney.
Since I hadn’t been paid, the event organizers violated their contract. So my attorney said don’t go.
But I kept thinking about all the people who paid to see me. Many were flying from other countries. Many had to borrow to make the trip. Many had posted how they longed to meet me.
I knew I had to make the trip.
So I did.
But when I got to the hotel, I was told my room was not paid for.
I was stunned.
So here I am, sitting in Madrid, wondering why I and apparently 5,0000 other people attracted this experience.
I was looking for the lesson, not the loss.
But here’s where the story becomes miraculous.
Many thousands of people, after waiting half a day, left.
The thousands who stayed found out that the security detail needed paid before they would allow the crowds into the arena.
So these people raised the money among themselves.
They essentially crowdfunded the event.
But that’s not all.
When speakers needed translators, people volunteered.
When speakers needed audio for the event, people volunteered.
When the police needed people to move and sit, people volunteered to help the crowd comply.
It was amazing to see.
It was a miracle.
And it happened because good people decided to practice what they had been learning from the very speakers they came to see.
This brought me to tears.
By the time I took the stage, the crowd went wild.
They were almost delirious to see me.
I smiled liked the morning sun and opened my heart and repeated, “You are loved! You are loved! You are loved!”
“You are loved!”
I had two beautiful translators on stage with me. Both were volunteers.
They helped me and the crowd understand each other, though I suspect we were all just vibrating at a level of wordless love.
I spoke spontaneously. I answered questions. I did my best to deliver what these wonderful people had waited so long to see.
When my talk ended, the crowd roared like they were at a rock concert.
They screamed in joy.
And this was the same crowd that had spent hours frustrated and confused, but stayed the course, raised the money needed, and got to see the speakers they love.
And now, closer to 5 am here in Madrid as I write this, I am still processing the power of people.
When you are clear about what you want, you can move heaven and earth – and raise funds if you need it – to make it happen.
Madrid proved today that miracles are real.
But the people did it.
Anything is possible.
PS – I have to mention that during the chaos of today, three people who were at the event and lost in the confusion, discovered the hotel I was in and called me. I met them, went on a walking tour of Madrid with them, and had a great time. When I got the call that the event was still on due to crowdfunding, I went and presented. All in all, a great day – just not one that went as planned. Maybe that’s the point: miracles occur when you quit insisting life be a certain way and you instead work with what you are given in the moment. But what do I know? It’s 5 am in Madrid and I’m processing a miracle.
Note: Here are my new friends…and their account of the BeingOne event is here… https://www.facebook.com/maria.cognifusion/posts/545621902493048
The big mistake most people make when it comes to using the Law of Attraction – or using anything to achieve their goals and dreams – is wanting to know how.
“How do I make it happen?”
“What are the exact steps I should take?”
“How do I get from here to there?”
The thing is, you rarely if ever know how in advance.
Once you complete a goal and can hold it in your hand, or show it off to friends, you can explain the how of it.
You’ll then have a complete beginning-middle-ending story.
The puzzle will be revealed.
You can then explain the steps you took.
But not before you attract it.
Recently I surveyed my list, asking what book they would like to see me write next. While virtually everybody wanted more books like Zero Limits and AT Zero on ho’oponopono, a few wrote in some suggestions.
Those people were usually wanting to know how to attract something specifically, and how I did it.
They wanted stories of people revealing exactly how they attracted their goals.
They were asking for step-by-step plans.
This is the big mistake.
Let me explain:
When I was making a name for myself as a copywriter and marketer back in the 1990s, a lot of things occurred that I couldn’t predict, let alone know how to make happen.
For example, the Internet came along.
Who saw that coming?
I was one of the first to be online already – on what were called Bulletin Board Systems (a kind of miniature, local only, limited reach Internet) – so when the actual Internet was born, I was already there.
The speaking and writing I was doing in Houston, where I lived at the time, now being posted on CompuServe and AOL, broadcast my name across planet Earth.
It helped make me cyber-famous.
It was certainly an essential step in my career.
But I never saw it coming.
It was never on my to-do list.
How could it be?
Are you starting to see how this works?
During these same early years, I wrote a little book called Spiritual Marketing.
I released it online, free, and it touched millions of lives.
I never knew it would do anything. I released it to the world in the hope that it would help people.
But The New York Times wrote about it.
And Bob Proctor urged me to publish the book.
And it became an early print-on-demand book.
It was also my first Amazon bestseller.
But I wasn’t following a “how to make it happen” plan.
No such plan existed.
These synchronistic events were happening as a side result of my passion and persistence.
They were happening organically.
They were happening on the way to my dream.
I couldn’t predict them because I couldn’t see them.
They were on the unseen road ahead, to be discovered as I kept moving forward.
And along the way in this adventure a publisher contacted me. He later published my book, Spiritual Marketing, but with a new title: The Attractor Factor.
That became the most powerful and popular self-help book I’ve ever written.
And The Attractor Factor was given to a television producer in Australia. She read it and contacted me.
She said she wanted me to be in a movie she was making about the Law of Attraction.
It was to be called The Secret.
That movie changed my life.
It put me on Larry King’s television show, twice, and got me invited to speak in countries I didn’t know existed.
How do you make those things happen?
After all, none of them could have been foreseen.
When people ask for the step-by-step exact plan to make something happen, they are making the mistake of thinking there is such a plan.
There is a general formula, but not a specific one.
There are formulas for helping you choose your intention, start taking action, and maintain momentum once you get going.
But there isn’t a specific “do this and then do this” plan.
Even Mark Twain knew it.
Twain said, on his 70th birthday, “You can’t reach old age by another man’s road. My habits protect my life but they would assassinate you.”
Thinking you can copy the specific things I did in my life to attract and achieve specific results in your life is a big mistake.
Thinking there is a “how” to get where you want to go is an error.
You attract the results you want with the formulas I have revealed, in books like The Attractor Factor, Attract Money Now, and most recently in The Miracle.
Other self-help authors have other formulas.
Mine goes something like this:
You’ll notice there isn’t a specific task that will work for you and everybody else.
There isn’t because there’s no way to know it in advance.
Steve Jobs knew this, too.
Jobs once said, “You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something – your gut, destiny, life, karma, whatever.”
Melissa Etheridge told it to me this way –
“You just get on the path, you just do it, and that’s your intention, and then you let The Great Something bring you the stuff.”
Have faith that it’s all working out in your favor.
Have faith that “The Great Something” is – as I sing in my title track song on my new album – your “hidden ally” in life.
Have faith in yourself, the Universe, The Great Something, and your journey.
And then one day, after the dust has cleared, and you realized you attracted your goal, you can look back and tell the how of it all.
You can then connect the dots.
But all you can do today is the next obvious action step.
It’s the next “dot” that will lead to your success.
Dot by dot, by dot, you will get there.
Now go do today’s “dot.”
PS – Check out www.MiraclesCoaching.com
How can “self-help songs,” well, help your self?
My six singer-songwriter albums all contain original tunes of “song therapy.”
They often contain positive messages of motivation, transformation, and inspiration.
It’s my way of helping you through challenges and tough times with songs of encouragement.
In many ways, my songs are “coaches” in lyrical form.
My newest album, The Great Something – now on iTunes, CDBaby, Amazon, and more – contains the most advanced and memorable self-help songs of my career so far. But don’t take my word for it. Note –
Stephen Oliver said (used with his permission) “I just received my copy of your new CD, “The Great Something”. As soon as I got into my home office (I’m a freelance writer), I put it on the stereo. I’m listening to it as I write. Now I’m in a quandary. I can’t decide whether it’s incredible or ‘merely’ fantastic. Either way, I love it. I’ve already added it to my night time playlist, along with all your other CDs.”
And Jimbo Berkey said (used with his permission) “After listening to your newest album, “The Great Something,” I am convinced that it is the most powerful and compelling message that anyone who hasn’t begun this journey could ever encounter.” (Jimbo went on to buy 20 more copies of the CD to give out to people.)
Let me explain how you can use self-help songs like the ones on The Great Something in your life:
When you are facing a situation where someone or something is about to “set you off,” take a breath. The self-help song “The Hook” (on my One More Day album) contains the message “Don’t Take the Hook!” It’s a reminder that you don’t have to take the bait. In general, whenever you get upset, it’s when you went unconscious. Something or someone flipped your internal switch and you got mad or sad. The song “Don’t Take the Hook” is your reminder that you have choice; you don’t have to get engaged or outraged. You can always walk away. You can even walk away singing, “Don’t take the hook!”
“The Glad Game”
But if you do take the hook and find yourself upset, you can always play The Glad Game to recover. I wrote this self-help song because of the famous book, and many movie adaptations of it, called Pollyanna. “The Glad Game” (on The Great Something album) is your reminder that you can find the good in any situation or person. You may have to really look. But it’s always there. Always. This upbeat swing-rock-dance song will show you the way.
“Look for the Light”
One way to find the good, or play The Glad Game, is to “Look For the Light.” This self-help song, also on The Great Something album, is a reminder that there is light (or good, or glad, or positive) in any and every situation. This song was born when someone asked me how to handle political fighting and opinion conflicts that split people. I spontaneously said, “Look for the light.” There are always people doing good things, and good causes you can find and support. But you may need to pause and look for it.
You’ll find yet another way to use lyrics as affirmations in my self-help song “Empowerment” on my album The Healing Song. This instrumental cried out for my voice, so I allowed inspiration to guide me in speaking hypnotic commands of inner strength. Listening to this track alone can strengthen your mental core, so you can have, do, or be, whatever you imagine and work toward. I listen to this song every time it shuffles up on my playlist. It’s powerful.
“There’ll Be Days”
After my private songwriting lesson with rock legend Melissa Etheridge, all of my music became more focused. The self-help song “There’ll Be Days” (also on my latest album, The Great Something) is my favorite song for conveying wisdom in a traditional singer-songwriter folk format. It’s a reminder that some days will be tough, and some will be tender, but you can get through them all if you smile and remember this song. I know it doesn’t sound humble at all, but I think this song is pure genius. At least I can’t stop listening to it. It’s hauntingly beautiful.
“The Great Something”
When you need reminded that you aren’t alone, and that the dark night of the soul will pass, you might listen to “The Great Something” (the title track on The Great Something album). This self-help song was directly inspired by my lesson with Melissa Etheridge. She advised me to write in the first person. I took her advice to heart and wrote the most personal, raw, and revealing song of my life so far. I listened to it earlier today to remind myself that “The Great Something” – what others might call Divine, Universe, Nature, Gaia or something else – is with you always.
Everybody has thoughts, but not everybody knows they are not their thoughts. The self-help song “Some Thoughts,” on my One More Day album, is an upbeat tune reminding you that some thoughts serve you and some thoughts suck. But you can play the jukebox in your mind and just select a different song/thought at any time.
The self-help song “You Gotta” (on my album titled Sun Will Rise) is a pep-talk in song. With saxophone, guitar and an upbeat drum (by the drummer with the same name as me), this one is designed to urge you to get up, get moving, and move toward your dreams. “You gotta dream, dare, grow and go” is an affirmation and command. After all, any dream you want to attract requires movement from you, as life is a co-creation.
“Everybody’s Going thru Something”
The most popular music video I ever had created is the one made to breathe life into the self-help song, “Everybody’s Going thru Something” (on my very first album, Strut!). I wrote this song to remind us that we all have dreams and we all have pains. If we can be more understanding, we can bring more peace to the world. (See the music video at the end of this post.)
The smokey-bluesy-jazzie self-help song “Remember” (on the album Reflection) is a hypnotic-poetic ballad revealing the creativity technique I used to make numerous albums. The technique is called The Remembering Process and Daniel Barrett, my producer, and I wrote a book explaining it called, naturally enough, The Remembering Process. With baritone saxophone and a smooth groove, this spoken word song offers you another way to enjoy creativity. For some reason I want to say this song is really hip.
With six albums of self-help songs out now, I am giving you lots of choices in what you can listen to that feeds your mind and moves your body.
If this intrigues you, please see All Healing Music, the portal for almost all of my healing music (many recorded with Guitar Monk Mathew Dixon) and self-help songs (all recorded with my band of legends: Daniel Barrett, drummer Joe Vitale, Glenn Fukunaga).
Remember, what you listen to also programs you.
PS – Audio samples of my singer-songwriter albums are here: http://www.cdbaby.com/Artist/JoeVitale1
PPS – You may also be interested in a blog post I wrote last year about Motivational Songs at https://www.mrfire.com/music/motivational-songs/
I spent two months trying to figure out my career – my rise from nothing to something – so I could explain it in some comprehensible way to the Austin, Texas writers group of the National Speakers Association.
I knew no one would care about my story unless I gave them something to care about.
I knew that the Law of Attraction alone wasn’t enough for most people.
Telling my birth, struggle years, first tiny successes and list of failures, shooting star moments and such, could be lengthy.
It might fit in an autobiography, but not in a short talk.
So I decided to answer the question, “Can people change?”
To begin, let’s look at the me of 1974.
Brace yourself –
I was broke, alone, unhappy, angry, and driven to be an author.
But my drive was more obsession than passion.
I modeled my life after self-destructive authors like Ernest Hemingway (who many said I resembled at the time) and Jack London.
And as a result of the unconscious belief that I needed to struggle, I went through homelessness and poverty and many “dark nights of the soul.”
I didn’t know that the Law of Attraction was in effect, matching my reality to my subconscious beliefs.
But, today, I am happy, successful, healthy, in a long term relationship, with fans around the world.
Look at me now –
This is what I wanted to explain to the Austin special interest writers group of NSA members.
With that in mind, I created “The APS Formula.”
“The APS Formula” is a 3-step strategy for going from nothing to something – like I did.
I delivered the formula at the private event for 12 people.
I stayed away from Law of Attraction and just focused on visible, practical, doable steps.
Afterwards, the group leader told me, “Out of a scale of 1-10, your presentation was a 17.”
I know you weren’t at the event. So I’m revealing the formula here for the time first ever in print.
Here it is:
The A stands for author/authority.
If you aren’t an authority, few will listen to you with any respect.
The best way to be an authority is to be an author-ity; write a book.
My 1984 book Zen and the Art of Writing proved I could write. Later books, such as Turbocharge Your Writing and Cyber Writing and Hypnotic Writing, all did the same thing.
My first clients all hired me for writing, including a businessman who paid me the largest fee of my life to write his book.
My first talks and classes were all on writing and publishing.
When the Internet came along, I wrote articles about copywriting, sales letters, marketing; and they were posted online. This made me one of the first cyber promoters and cyber copywriters.
Some people today still know me as a copywriter from this early period.
Today I’ve recreated myself as a musician. I wrote a little book, Healing Music, to establish my authority as a singer-songwriter.
And because of my self-help books, such as The Attractor Factor and The Key, I’m now considered a self-help, self-improvement, and spiritual teacher.
Again, you want to be an authority and being an author can do that for you.
The P stands for promote/product/passion.
I learned if I didn’t promote my own work, it died.
I also learned I had to create more product, which I did with Hypnotic Writing, Project Phineas, and others.
I also followed my passion, as when I wrote The Seven Lost Secrets of Success. I was on a mission. The book made people know me, like me, and want to do business with me. One company bought 19,000 copies of the book. (!)
Project Phineas was my home study course, recorded in my bedroom with pillows under the door. I recorded it with my passion for “Phineas,” P.T. Barnum’s first name. It eventually became my first Nightingale-Conant product, The Power of Outrageous Marketing.
It was my passion for metaphysics that led to Spiritual Marketing, which later became The Attractor Factor, which led to an invite for me to appear in the hit movie The Secret, which led to redirecting history for me.
Same with Zero Limits (and later, AT Zero) and my passion for ho’oponopono.
Same with P.T. Barnum and my book, There’s A Customer Born Every Minute.
These were all products that I was passionate about and heavily promoted.
I went on the cover of Austin All Natural magazine to promote myself as a musician, shortening a one-year program into three months to get it done and seize the publicity.
Again, you need to promote your book, create more product, and follow your passions.
The S stands for speaker/salesperson.
I found that I could reach people and sell people if I got on stage.
At first it was just breakfast groups. But those led to other groups. And adult education classes through Leisure Learning in Houston. I had six people in my first class and was so terrified I nearly passed out. But word got out that I was worth hearing.
And, over time, I got better.
I developed products to sell in the back of room at my talks, like Hypnotic Writing.
I’ve been a keynote speaker at the national NSA meeting.
I’ve spoken to 20,000 people live in Peru.
But I started with six people.
And I turned my success at speaking into a product too with Hypnotic Speaking.
The APS Formula is a greatly simplified explanation of my successes.
When I think about it even deeper, I intentionally and usually un-intentionally used all 10 of the steps I reveal in my book on P.T. Barnum.
Anyone wanting massive success should read, study and apply the steps in There’s A Customer Born Every Minute.
Finally, I also think “The Great Something” was behind my rise from nothing to something.
I wrote a song about it, with a little inspiration from Melissa Etheridge, and it is on my new album, The Great Something.
If I can go from homeless nobody to famous somebody, you, too, can achieve your dreams.
Yes, people can change.
At least start here, with The APS Formula.
PS – It’s always wise to get help. Check out my Miracles Coaching program.